Role: Sr Salesforce Marketing Cloud- Contract

Type: Contract

Duration: 6

- Months

Experience: 3-5 years

Location: Remote

Time Zone- Australian Shift

:

We are looking for a senior Salesforce Marketing Cloud Developer who can operate as both a hands on builder and a trusted advisor. This is not a junior or pure execution role. The person must be able to take a business outcome, design the right solution, and implement it end to end with minimal supervision.

The instance is large, complex, and high-velocity. The candidate must be comfortable working in a fast paced environment, managing many parallel tasks, and operating without hand-holding once ramped up. Strong written and verbal English communication is non-negotiable.

Experience

- Level3+ years of overall IT / development experience.
- 3+ years hands-on in Salesforce Marketing Cloud Engagement (formerly ExactTarget)
- .Demonstrated experience operating in large, complex Marketing Cloud instances (multiple business units, multi-brand, multi-CRM integrations.
- Prior experience as a consultant or lead developer where the candidate independently translated business requirements into solution designs
- Higher education industry experience is a strong plus but not mandatory.

Key Responsibilities / Acti vities:

Solutioning and Consulting:

- Take business requirements and recommend two or three viable solution approaches, then guide the stakeholder to the best option.
- Think through audience, exit criteria, re-entry logic, journey suppression rules, and downstream impact before building. Flag content or audience mismatches early (for example, copy written for the wrong audience segment).



Act as a sounding board and partner to the marketing lead, not just an order-taker.

Build and Configure:

- Build, configure, and maintain email journeys, SMS, push, and in-portal message flows.
- Build and modify multi-step automations, including data imports, query activities, file transfers, and scheduled sends.
- Develop and maintain AMPscript and dynamic content for personalization at scale.
- Build and maintain data extensions, sendable / non-sendable structures, and supporting data relationships.
- Support multi-brand campaigns across undergraduate, graduate, B2B, and direct-to-learner audience lifecycles .

Operations and Quality:

- Own day-to-day execution of campaigns, journeys, and automations across multiple production instances and sandboxes.
- Follow established naming conventions, folder structures, and build standards.
- Conduct end-to-end testing, share screens for walkthroughs, and obtain sign-off before activating journeys and sends.
- Monitor scheduled automations and journeys, confirm file drops have arrived, and confirm sends actually go out as expected.
- Proactively close the loop: if a journey is activated, confirm records are entering it; do not assume the next scheduled trigger will fix it.
- Maintain or improve existing documentation as builds evolve.

Collaboration and Communication:

- Work directly with the marketing lead in Australian Time during business hours.
- Collaborate with an existing junior in-house developer who knows the instance in detail.
- Coordinate with the client IT team on Data Cloud and CRM-side dependencies.
- Provide explicit, written status updates and ask precise clarifying questions where needed.

📌 Sr Salesforce Marketing Cloud Developer- Contract (India)
🏢 Gravity Infosolutions
📍 India