09 Aug
|
Cleantech Industry Resources (CIR)
|
Chennai
09 Aug
Cleantech Industry Resources (CIR)
Chennai
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Cleantech Industry Resources accelerates United States solar, battery storage and EV projects by providing turnkey development as a service including 100% internal systems engineering. The company deploys a leading team that spun out of the largest solar power producer in the world. This team operates within a sophisticated suite of software to support projects from land origination, through to commercial operation.
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- Chennai, India
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- Opportunity to join a top-notch, collaborative team of professionals
- Fantastic team environment and collaborative culture
- Professional development opportunities to grow into an industry leader
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We are steadfast in our commitment to fostering a just and inclusive world through intentional policies and actions. Your individuality enriches our collective strength, and we strive to ensure everyone feels respected, valued, and empowered.
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The Social Media Specialist will support social media operations, content development and coordination, and audience growth in collaboration with the CIR Marketing Team. This full-time role plays a key part in strengthening CIR’s brand presence, visibility, and engagement across social platforms This role is ideal for someone with 2-4 years of hands-on experience in social media management, marketing, or communications with a proven track record of successful engagement in the B2B, clean energy, or environmental sectors. This role requires excellent communications skills, strong organizational abilities, and a detail-oriented approach.
The ideal candidate will have prior experience in social media accounts, with a proven track record of academic success in the fields of marketing or communications.
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- Own CIR’s end-to-end social media content development — from ideation and coordination through scheduling.
- Develop weekly content including ads, product spotlights, case studies, educational posts, and more.
- Surface high-performing posts, articles, announcements, and industry news for potential resharing or engagement.
- Develop timely, relevant content ideas and coordinate posts that respond to current industry conversations.
- Develop content strategy for individual employee and CEO posts to amplify the main company accounts.
- Communicate clearly and proactively with the marketing team regarding progress, challenges, and questions.
- Ensure assigned tasks are completed on time with minimal supervision.
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- Own CIR’s daily social media posting and engagement across company profiles with a primary focus on LinkedIn.
- Like, comment, and interact with relevant posts from industry leaders, partners, clients, and target accounts to increase brand visibility and reach.
- Follow and monitor relevant companies, organizations and individuals aligned with clean energy project development.
- Monitor comments, mentions and direct messages, flagging engagement opportunities and content ideas to the marketing team.
- Proactively identify opportunities to build relationships and visibility through thoughtful engagement in industry conversations.
- Maintain consistent brand voice and professionalism across all interactions.
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- Execute social media strategies designed to grow audience awareness, engagement, and follower growth.
- Maintain and manage the social media content calendar, ensuring consistent posting cadence and alignment with marketing priorities.
- Support content amplification by engaging with posts after publication to help improve reach and performance.
- Ensure consistent messaging and brand alignment across all social media platforms and accounts.
- Stay informed on platform best practices, engagement trends, and algorithm updates.
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- Organize, execute and support targeted paid social campaigns with a primary focus on LinkedIn Ads.
- Assist with campaign setup, audience targeting, creative, and performance monitoring.
- Track and analyze the effectiveness of paid campaigns across social channels, making recommendations for optimization.
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- Track and maintain social media performance metrics, including follower growth, impressions, engagement rates, and post-performance.
- Prepare regular weekly and quarterly engagement and performance summaries for the marketing team.
- Identify trends, patterns, and opportunities for improvement based on analytics.
- Support ongoing optimization of posting times, formats, and engagement tactics.
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- Bachelor's degree in social media management, Marketing, Communications, Public Relations, Business, or a related field.
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- Monday.com
- Microsoft Office Suite
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- Demonstrated experience in managing or supporting social media accounts in Instagram, Facebook and LinkedIn for brands,
organizations or companies.
- Demonstrated experience developing and drafting content for brand voice.
- Strong understand of major social platforms like LinkedIn, Instagram, and Facebook
- Experience tracking engagement, monitoring conversations, and supporting content execution and amplification efforts.
- Foundational knowledge of clean energy, renewable energy, sustainability, or climate-related industries.
- Qualified, discreet, and capable of maintaining confidentiality in all interactions.
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- 2-4 years of relevant professional experience in social media, marketing, communications, public relations, or business.
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- Excellent verbal and writing communication skills in English with the ability to adapt tone for a professional brand.
- Strong attention to detail and consistency in brand voice and messaging.
- Self-motivated, organized, and comfortable managing recurring tasks and working as part of a team.
- Strong analytical, organizational, and problem-solving skills.
- Strong proficiency in Microsoft Office applications (Outlook, Word, Excel) and Microsoft Teams.
- High attention to detail with strong organizational and multitasking abilities.
- Excellent interpersonal skills while managing multiple priorities in a quick-paced and ever-changing setting.
???????? ??????? The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The physical demands of this job require an individual to be able to work at a computer for most of the day, be able to participate in conference calls on a time-to-time basis. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
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The work environment is usually quiet (normal city traffic noises are common), a blend of artificial and natural light, temperate and generally supports a collaborative work environment. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
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At Cleantech Industry Resources, we embrace diversity and uphold a strong dedication to establishing an all-encompassing atmosphere for both our staff and associates. Our choices in employment are free from any bias related to race, creed, nationality, ethnicity, gender, sexual orientation, gender identity, gender expression, age, physical limitations, veteran status, or any other legally safeguarded attributes.
Being an integral part of Cleantech Industry Resources means you can expect to be immersed in a realm of professional possibilities within a culture that nurtures teamwork, adaptability, and the embracing of all.
📌 Social Media Specialist (Chennai)
🏢 Cleantech Industry Resources (CIR)
📍 Chennai