Job Title: Social Media Expert (Media & Events Industry)

Location: Gurgaon

Job Type: Full-time

About Us:

IA-Meetings, is a leading organization in the media and events industry, known for creating impactful experiences and cutting-edge campaigns. We are seeking a talented Social Media Expert to drive our online presence, engage audiences, and amplify our brand across digital platforms.

Key Responsibilities:

- Develop and implement comprehensive social media strategies to enhance brand awareness and drive engagement.
- Manage and oversee all social media accounts (Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, etc.).
- Create compelling content, including graphics, videos, and written posts tailored for each platform.
- Monitor and analyze social media performance metrics to optimize campaigns and improve ROI.
- Collaborate with event teams to promote live events, virtual experiences, and brand activations through social media.
- Develop social media campaigns around product launches, events, and marketing initiatives.
- Stay up-to-date with the latest social media trends, tools, and best practices, and apply them to our strategy.
- Engage with followers, respond to inquiries, and foster community interaction to build brand loyalty.
- Coordinate with influencers, media partners,



and stakeholders to amplify reach and visibility.
- Ensure brand consistency across all social media content and communication.

· Please also add website management with the help from development team. · Marketing collateral, and Newsletter creation and dissemination to our databases.

Requirements:

- Proven experience as a Social Media Manager, Digital Marketing Specialist, or similar role within the media or events industry.
- Strong understanding of social media algorithms, analytics, and scheduling tools.
- Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite, etc.).
- Excellent communication and writing skills.
- Ability to work under tight deadlines and manage multiple projects simultaneously.
- Creative mindset with a keen eye for design and storytelling.
- Experience in managing paid social media campaigns is a plus.
- Familiarity with SEO principles and website traffic metrics.
- Degree in Marketing, Communications, Media Studies, or a related field (preferred but not mandatory).

Benefits:

- Competitive salary
- Opportunity to work with a dynamic and creative team.
- Access to exclusive events and networking opportunities.
- Career growth and development opportunities.

📌 Social Media Manager (Gurugram)
🏢 IA Meetings
📍 Gurugram