About the Role
We are looking for a Digital Marketing Manager to own and drive Kissflow's integrated digital growth strategy across organic, paid, AI search, account-based marketing (ABM), conversion rate optimization (CRO) and omnichannel presence. We are looking for a hands-on leader who can execute, optimize, scale programs, develop a high-performing team and deliver measurable pipeline impact.

Key Responsibilities
What We're Looking For:
8–10 years of experience in B2B digital marketing.
Robust experience across both organic and paid growth channels.
Proven ownership of marketing budgets with accountability for pipeline or revenue outcomes.
Prior experience managing and developing teams.
Background in Enterprise B2B or SaaS environments.
Understanding of long sales cycles, multiple decision-makers, and account-based marketing.
Familiarity with AI-era search trends, including AI Overviews, LLM citations, zero-click search, and omnichannel discoverability.
Hands-on experience with Google Ads, LinkedIn Campaign Manager, SEO tools (Ahrefs, SEMrush), CRM attribution systems,



and ABM platforms.

Organic Growth & Discoverability
Drive Kissflow's presence across Google, Bing, ChatGPT, Perplexity, Gemini, YouTube, Reddit, review platforms, and industry communities
Lead the four pillars of organic growth: Category Authority, Vertical Market Expansion, Content Engine, and Authority Building
Oversee AI-powered growth initiatives including SEO automation, content optimization, and authority-building programs
Own full-funnel content performance, from awareness through MQL generation
Improve conversion rates across landing pages and critical customer journeys
Track and report on AI citation frequency, AI share of voice, organic MQLs, and content-influenced pipeline

Paid Growth & Account-Based Marketing
Manage full-funnel paid marketing programs across Google Ads, LinkedIn, ABM, retargeting, and contact-level advertising platforms
Execute brand awareness campaigns across key

📌 Digital Marketing Manager (Chennai)
🏢 Kissflow
📍 Chennai