TCS Inviting Applications For The
Role: Marketo+ Adobe Journey optimizer
Exp:4-12yrs
Location: delhi
Weekend Walkin drive 25-Jul-26
Time: 9am-12:30pm
Strong background managing marketing technology and marketing automation. Experience rolling out new MarTech is a plus
Certified Marketo expertise: Experience with hands-on administration, configuration and production in Marketo
Knowledge of Salesforce or Dynamics and other marketing automation point solution integrations
Strong analytical skills. Ability to build, analyse and report operational metrics
Strong written and verbal communicator, highly articulate, makes arguments in a compelling manner
Comfortable working in a complex technical workplace in a highly matrixed organization
Ability to summarize and present technical concepts to non-technical audiences
Architect, design, and implement multi-channel customer journeys leveraging AJO capabilities for personalized and scalable B2B engagement.
• Lead integration efforts between AJO, AEP, Marketo, Salesforce, and Dynamics, defining data schemas, APIs, and workflows to ensure seamless connectivity.
• Manage migration projects from legacy marketing automation tools to AJO, including audience migration, data model mapping, and journey re-creation.
• Design and implement advanced audience segmentation and real-time orchestration using event-based triggers, attributes, and decisioning frameworks.