Company Description SBI General Insurance, established in 2009 and backed by the State Bank of India, is one of India’s leading general insurance companies. Headquartered in Mumbai, the company has expanded to over 170 branches nationwide, serving more than 10 crore customers across urban and rural markets.

SBI General offers a wide portfolio of products spanning motor, health, home, travel, personal accident, commercial, rural, and specialized risk insurance. A strong multi-channel distribution network, supported by SBI branches, agents, POSPs, cashless garages, and network hospitals, ensures broad accessibility and reliable service. Recognized with multiple national awards for overall performance and claims excellence, SBI General combines a digital-first, customer-centric approach with trusted long-term protection.

Role Description The Senior Business Development Manager is a full-time, on-site role based in Rampur, responsible for driving growth and strengthening SBI General Insurance’s presence in the region. This role involves identifying and developing new business opportunities across key channels, building and nurturing relationships with partners, corporate clients, and intermediaries, and achieving assigned sales and revenue targets.

The Senior Business Development

Manager will analyze local market potential, design and execute business development plans, and collaborate with internal teams to support product positioning, pricing, and marketing initiatives. Day-to-day responsibilities include managing a portfolio of distributors,



monitoring performance metrics, providing training and support to channel partners, and ensuring high standards of customer service and compliance with regulatory and company policies. The role also requires regular reporting, pipeline management, and continuous improvement of business processes to sustain long-term growth in the Rampur market.

Qualifications

- Strong business development, sales, and relationship management skills, with a proven track record of meeting or exceeding targets in financial services or insurance.
- Experience in channel management and partnership development, including agency, bancassurance, broking, or other distribution networks.
- Solid analytical and commercial acumen, with the ability to interpret market data, assess opportunities, and build effective go-to-market plans.
- Excellent communication, negotiation, and presentation skills, with the ability to engage stakeholders at multiple levels.
- Good understanding of general insurance products and regulatory workplace; prior experience in non-life insurance is highly preferred.
- Bachelor’s degree in Business, Finance, Marketing, or a related field; a postgraduate qualification (MBA or equivalent) is an advantage.
- Demonstrated ability to work on-site, lead initiatives independently, and collaborate effectively with cross-functional teams.
- Proficiency in MS Office and digital tools for reporting, CRM, and sales tracking; comfort with data-driven decision-making.
- Local market knowledge of Rampur and surrounding areas

📌 Senior Business Development Manager (Rampur)
🏢 SBI General Insurance
📍 Rampur