Company Description
Tikitoro is India’s first personal care brand specifically designed for children aged 4-10 years and teens aged 11-16 years. Driven by our core values of safety, trust, and innovation, we are committed to empowering young individuals with self-care habits focused on confidence, health, and sustainability. Our toxin-free, plant-based products are dermatologist-tested, vegan, cruelty-free, and Made Protected-certified, offering effective solutions for sensitive skin. With recognitions like Forbes India DGEMS and e4m D2C Awards, Tikitoro is a trusted and leading name in the child and teen care industry. Join us in redefining the way personal care nurtures individuality and builds confidence in the next generation.

Role Description
We are looking for a results-driven Performance Marketing professional with hands-on experience in scaling D2C brands. The ideal candidate will have strong expertise in managing paid media across Meta, Google platforms, Amazon Ads & Quick Commerce Ads management with a sharp focus on ROAS, CAC, and growth metrics.





Candidates with experience from Ads Management Agencies will be given preference.

Experience in the personal care or beauty category and exposure to Quick Commerce platforms will be an added advantage.

Key Responsibilities:

• Plan, execute, and optimize performance marketing campaigns across Amazon, Google (Search, Display, YouTube), Quick Commerce (Zepto, Instamart, Bigbasket) and Meta (Facebook & Instagram)
• Drive customer acquisition, retention, and revenue growth with a performance-led mindset
• Own and manage media budgets, ensuring optimal ROI, ROAS, and CAC
• Analyze campaign performance and implement data-driven optimizations
• Conduct A/B testing on creatives, audiences, landing pages, and funnels
• Collaborate with creative, content, and product teams to align campaigns with business goals
• Track and report key metrics such as CTR, CPC, CPA, ROAS, LTV, and conversion rates
• Identify growth opportunit

📌 Senior Executive (Chennai)
🏢 Tikitoro
📍 Chennai