Sales Representative / Senior Sales Representative - FMCG - General Trade

Company: Janak Perfumers

Base Location: Multiple Locations

Employment Type: Full-Time

Industry: FMCG

Hiring Locations

Gujarat: Ahmedabad, Baroda, Surat, Una, Rajkot, Bhuj

Rajasthan: Kota, Hanumangarh

Maharashtra: Chiplun, Kolhapur, Nagpur, Amravati

About Janak Perfumers

Founded in 1962, Janak Perfumers is a leading FMCG manufacturer of premium incense sticks, dhoop, perfumes, and attars. With exports to 15+ countries and a rapidly expanding presence across India, we are building a strong sales team to accelerate our growth.

Role Overview

We are looking for energetic Sales Representatives to drive FMCG Channel Sales through General Trade across the assigned territory. The role focuses on achieving Primary Sales and Secondary Sales, increasing Retail Sales, expanding market coverage, strengthening Distributor Management, and executing company sales strategies in the market while working closely with the Sales Officer and Area Sales Manager.

Key Responsibilities

- Achieve monthly Primary Sales and Secondary Sales targets.
- Drive Channel Sales through General Trade and retail outlets.
- Generate orders and ensure timely servicing through distributors.
- Expand retailer coverage and increase Retail Sales in the assigned territory.
- Build strong relationships with retailers and support Distributor Management activities.
- Assist in Distributor Appointment and market expansion initiatives.
- Execute company schemes,



merchandising, and promotional activities.
- Conduct regular market visits and provide competitor and market feedback.
- Ensure accurate reporting through the SFA/mobile application.
- Work closely with the Sales Officer and Area Sales Manager to achieve Territory Sales objectives.

Requirements

- 1-4 years of experience in FMCG Sales or General Trade.
- Experience in Agarbatti, Confectionery, Packaged Foods, Personal Care, Home Care, or other FMCG categories preferred.
- Good understanding of Channel Sales, Retail Sales, Primary Sales, Secondary Sales, and Distributor Management.
- Solid communication, relationship-building, and selling skills.
- Willingness to travel extensively within the assigned territory.

Why Join Janak Perfumers?

- Work directly with business leaders.
- Be part of a company expanding across India.
- Get real ownership and decision-making responsibility.
- Learn FMCG distribution and channel management hands-on.
- Grow with a company that is investing in professional systems and people.

Compensation & Benefits

- CTC: 2-2.4 LPA
- Career growth opportunities
- Learning & Development
- Performance-driven work culture

Join Janak Perfumers as we expand across Western India. We're building the next generation of FMCG sales leaders in Gujarat, Rajasthan, Maharashtra, Madhya Pradesh, and Chhattisgarh. Build Markets. Build Brands. Build Your Career.

Perks and benefits

Health insurance

📌 Sales Representative / Senior Sales Representative - FMCG - General Tr (Mumbai)
🏢 JANAK PERFUMERS
📍 Mumbai