About Sahajanand Laser Technology Ltd.

SLTL is a leading laser machine manufacturing company specializing in Cutting, Marking, Welding, and Engraving Machines. We cater to both B2B and B2C segments, mainly serving Fabrication, Sheet Metal, Engineering, and Manufacturing industries. :

Designation: Sr.

Sales

Engineer

Department: Sales

Location: Kanpur

Experience: 1 to 8 Years

Qualification: Technical Graduate (Preferred) / Non-Technical Graduate + MBA Marketing Preferred Key Responsibilities:

- Identify and develop new business opportunities through cold calling, market visits, references, exhibitions, and customer networking.
- Achieve monthly, quarterly, and annual sales targets.
- Conduct customer meetings, field visits, and site surveys.
- Understand customer requirements and recommend suitable laser machine solutions.
- Present machine capabilities, product demonstrations, and technical presentations.
- Build and maintain strong customer relationships.
- Handle customer queries, negotiations, pricing discussions, and deal closures.
- Manage complete sales cycle from lead generation to order closure and payment follow-up.
- Create territory sales plans aligned with business objectives.
- Analyze market trends and identify business opportunities.




- Maintain knowledge of company products and industrial applications.
- Coordinate with internal teams for proposals, machine trials, installation support, and technical discussions.
- Prepare quotations, techno-commercial proposals, and tender submissions.
- Maintain visit reports, sales pipeline data, and CRM records.
- Participate in industrial exhibitions, trade fairs, and promotional activities.
- Ensure customer satisfaction and repeat business generation.
- Strengthen company brand presence within assigned territory.
- Continuously work on territory expansion and recent customer acquisition.

Required

Skills

- Strong communication skills
- Negotiation skills
- Sound technical understanding
- Target-oriented mindset
- Leadership qualities
- Customer relationship management
- Business development capability
- Territory handling ability
- Basic MS Office / CRM knowledge
- Ability to travel within assigned territory Preferred Experience:
- Industrial Sales
- Machinery Sales
- Heavy Machinery Sales
- Technical Sales
- B2B Sales
- Capital Equipment Sales

Candidates having Heavy Machinery / Industrial Machinery sales experience in Indian markets will be preferred.

📌 Sales Engineer (Kanpur)
🏢 SLTL Group - Sahajanand Laser Technology
📍 Kanpur