Job DescriptionPosition: Designer Sales Associate (Pre-Sale)

NDepartment: Pre-Sale / Design

NReports To: Key Account Manager (KAM)

NWorks Closely With: Lead Qualifier, KAM, Head of Operations, Project & Production Designers, Creative Lead

NEmployment Type: Full-Time

NRole Overview

nTheDesigner Sales Associate owns the pre-sale journey: taking over qualified leads, understanding the client's requirement, sharing demos and design direction, coordinating measurement, preparing quotations, and converting the client to advance payment before a clean handover to the KAM and Creative Lead. This is a design-literate sales role — the person must combine a strong design sense with the ability to guide, upsell, and close. They should understand home decor and wallpapers, read a space quickly, and share the right demos and catalogue directions that move a lead toward conversion without over-executing project-level work at the pre-sale stage.

NObjective

nConvertqualified leads into paid projects by guiding clients with the right design direction, accurate scope and measurement clarity, and clear quotations — then hand over cleanly so execution can proceed without repeated questions.

NTools & Skills (Mandatory)

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- Adobe Photoshop —solid hands-on ability to prepare demos, previews, proposals, and client-facing visuals.
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- Proposals & Demos — able to build and present compelling demo directions, proposals, and quotation decks that help close.
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- Home Decor & Wallpapers— practical experience with wallpaper, wall/space decor products, materials, and finishes.
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- Strong design sense — more design ideas than a standard sales role;

can suggest themes, colours, and material selection confidently.

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- Visual Arts — a solid visual arts background underpinning strong design and aesthetic judgment.
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- Comfortable with ERP, WhatsApp/DoubleTick, Google Meet, and structured written communication.
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nDesign Experience & Portfolio

NThe ideal candidate has hands-on design production experience across digital and print, including:

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- Conceptualising, defining, and executing environmental graphics and art installations.
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- Creating high-quality design assets in both digital and print mediums.
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- Producing a wide range of materials — wallpaper, blinds, metal decor, ad creatives, emailers, retail banners, marketing collaterals, GIFs, and more.
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- Ensuring brand consistency across every space and asset.
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- A visual arts foundation — strong grounding in composition, colour, and aesthetics applied across mediums.
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nKey Responsibilities

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- Takeover After Lead Qualification
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- Take over qualified leads;





read all ERP notes and check client name, location, project type, budget, requirement summary, and lead stage.

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- Contact the client (within 1–3 working hours), introduce yourself, and confirm project type, number of walls/spaces, wallpaper vs. custom/theme work, availability of wall images and measurements, and urgency.
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- Ensure full requirementclarity before sharing demos so the lead is never started blindly.
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n2.Client Interaction & Demo Sharing

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- Understand style preference — theme, colours, and mood (premium / playful / royal / minimal / educational / luxury).
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- Create or collect 2–3 suitable demo directions, using the existing design bank wherever possible;

coordinate with projectdesigners for preview support if needed.

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- Share catalogues via drive link, suggest products, and help clients select material;

upsell across wall, floor, glass, and window with the right guidance.

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- Give only enough direction to move the lead forward — do not over-share project-level execution in pre-sale. Avoid final detailed previews at this stage.
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n3. Measurement Scope & Coordination

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- Establish clear scope before any measurement — how many rooms/walls, which areas are finalised vs. tentative, and any difficult areas (staircases, windows, niche walls).
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- Add complete wall-wise notes in ERP before sending any measurement request to KAM / Head of Ops so the site team never goes in blind.
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- Handle self-measurements when the client has them — collect, validate width/height/openings/images, request missing details, and upload to ERP;

never estimate blindly on weak data.

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- When measurement is chargeable, confirm pricing with KAM first, then share the ERP booking link and secure the measurement advance. Offer a video call to build confidence if the client hesitates.
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n4.Design Discussion, Estimation & Quotation

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- Once measurementsare uploaded, review sizes, rooms, wall images, and condition notes, and schedule a structured design discussion (Google Meet) with the client.
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- Confirm wall-wise design direction and priority walls;

set clear expectations and avoid vague promises.

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- Prepare quotations and measurement-based estimates (scope L1/L2/L3), applying approved discounts, and explain the estimate clearly to the client.
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- Own the estimate → payment stage: follow up for advance and resolve doubts on design, estimate, scope, and next steps.
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- Payment Closure & Handover
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- Convert the client to advance payment following the payment structure (30% advance after demo, 60% after final measurement preview approval, 10% after installation/dispatch/print), and take signature on the invoice.
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- Prepare a complete handover package: measurement data, wall details, design-direction summary, client expectations, quotation summary, payment status, wall-information PPT, and special notes.
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- Introduce the KAM in the client group, hand over cleanly, then exit — the handover must be complete enough that KAM and Creative Lead can continue without re-asking basics.
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n6.Data Management & Design Bank

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- Save all demos, previews, proposals, quotations, references, and client-preference notes systematically with keywords, category, project type, theme, room type, and lead reference.
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- Build a retrievable internal design bank to speed future service, avoid repeated effort, and improve conversion. Never leave client-facing data scattered in chat only.
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n7.Systems & Communication Discipline

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- Maintain discipline across ERP, Periscope, DoubleTick, Email, and WhatsApp/KAM groups.
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- Record every major client decision, wall/area selection, measurement update, stage change, payment confirmation, follow-up date, and next-action owner.
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- Rule: if it affects the next team action, it must be written in ERP and communicated in the group.
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nKPIs & Success Metrics

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- Response time from handover to first client contact;

requirement-capture accuracy.

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- Demo-to-measurement andmeasurement-to-payment conversion %.
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- Pre-sale to payment conversion % and average closure time after quotation.
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- Measurement requests sent with complete wall-wise ERP notes.
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- Estimate accuracy, quotation-within-SLA %, and low excessive-revision count.
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- Handover completeness score and design-bank reuse rate.
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nCandidate Requirements

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- Proven design + sales experience, ideally in home decor, wallpapers, or interior/space products.
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- Mandatory hands-on Adobe Photoshop skills for demos, proposals, and client visuals.
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- Portfolio spanning environmental graphics/installations and print + digital assets (wallpaper, blinds, metal decor, ad creatives, emailers, banners, GIFs).
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- Strong communication, upselling, and client-handling ability with disciplined ERP/CRM habits.
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- Structured, fast, and organised — able to keep leads moving within TAT while maintaining brand consistency
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📌 Sales Consultant (Bengaluru)
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