Regional Field Marketing Manager - International Markets

Location: Bengaluru (In office)

Experience: 3-10 years

Reports to: Global Head of Regional Field Marketing

About the Role

We're looking for an experienced Field Marketing Manager to own and drive regional marketing programs across the international markets. This is a revenue-focused role responsible for translating GTM strategy into integrated field marketing programs that accelerate pipeline, strengthen brand presence, and improve customer engagement.

The ideal candidate has hands-on experience in international B2B SaaS marketing, understands regional buying behaviours, and has successfully partnered with Sales to deliver measurable pipeline and revenue outcomes across global markets.

Key Responsibilities

Regional GTM Strategy

- Own the field marketing strategy and execution for the international region, aligned with regional revenue goals and business priorities.
- Build quarterly marketing plans in collaboration with Sales leadership to support pipeline generation and market expansion.
- Identify priority accounts, industries, and market opportunities to maximize regional growth.

Demand Generation & ABM

- Plan and execute integrated demand generation campaigns across digital, email, webinars, paid media, content syndication, and outbound programs.
- Partner closely with Sales to develop and execute Account-Based Marketing (ABM) programs for strategic enterprise accounts.
- Drive marketing-sourced and marketing-influenced pipeline while continuously optimizing campaign performance.

Events & Partner Marketing

- Lead end-to-end execution of regional events, executive roundtables, customer meetups, conferences, and webinars.
- Collaborate with technology partners, industry associations,



and channel partners on joint GTM initiatives and co-marketing programs.
- Ensure strong event ROI through effective planning, execution, and post-event pipeline conversion.

Regional Marketing & Brand

- Localize global campaigns, messaging, and content to suit regional customer needs and market dynamics.
- Support regional PR initiatives, customer advocacy, analyst engagement, awards, and thought leadership programs.
- Build Netcore's visibility across the International SaaS ecosystem.

Performance & Analytics

- Measure campaign effectiveness through pipeline contribution, influenced revenue, conversion rates, ROI, and event performance.
- Present regular business reviews with actionable insights and optimization recommendations.
- Manage regional marketing budgets effectively while maximizing business impact.

Cross-functional Collaboration

- Partner closely with Global Marketing, Product Marketing, Sales, Customer Success, SDRs, and Revenue Operations.
- Ensure alignment between global campaigns and regional execution to deliver consistent customer experiences and business outcomes.

What We're Looking For

- 3-10 years of experience in B2B SaaS Field Marketing, Demand Generation, or Regional Marketing.
- Mandatory experience owning marketing programs for global markets, with exposure to international regions strongly preferred. Candidates with broader global field marketing experience will also be considered.




- Proven track record of driving measurable pipeline growth and revenue through integrated marketing programs.
- Hands-on experience with ABM, demand generation, field events, executive roundtables, webinars, and regional GTM campaigns.
- Strong collaboration skills with Sales leadership and cross-functional global teams.
- Experience working with marketing automation, CRM, and campaign analytics platforms.
- Strong project management, communication, and stakeholder management skills.
- Comfortable working in a fast-paced, high-growth global SaaS environment.

Why Join Netcore?

- Own field marketing for one of Netcore's fastest-growing international regions.
- Work closely with global Sales and Marketing leaders to influence revenue growth.
- Lead high-impact GTM initiatives across mature international markets.
- Join a high-growth, AI-first SaaS company trusted by thousands of global brands.
- Opportunity to build, experiment, and scale regional marketing programs with significant ownership

Global Recognitions

- Leader in Commerce Search and Product Discovery in The Forrester Wave 2023
- The only Forrester-rated global vendor in Product Discovery, Cross Channel Marketing Hubs and Email.
- Leader in Marketing Platforms in G2’s Winter 2024 Grid
- Top 20 global Google Cloud Partner
- Appraised at Level 3 of ISACA’s CMMI® by Equalitas Certifications Limited
- Great Place to Work® for six consecutive years in India

Know More About Us

- Company Overview : Netcore - AI-Powered Customer Engagement Platform
- Our Growth Story: *The Proficorn Playbook – How Netcore Built a $100M+ ARR Business Without VC Funding *
- Explore our culture and employee experiences : Life at Netcore

~ Netcore is an equal opportunity employer

📌 Regional Field Marketing Manager (Bengaluru)
🏢 Netcore
📍 Bengaluru