Company Description Subyarth Craft Private Limited is an e-commerce company known globally for its exceptional crystal urns and a wide range of unique, finely crafted products. The company operates across major international marketplaces, including Amazon in the USA, UK, Canada, Australia, and other regions, delivering high-quality items to a diverse customer base.

Subyarth

Craft combines traditional craftsmanship with contemporary design, creating urns, keepsakes, and other products that are both meaningful and visually striking. The organization is committed to offering products that reflect personal stories and special moments, while maintaining a focus on elegance, innovation, and customer satisfaction. Team members join a growing company that values artistry, attention to detail, and a strong connection with its global clientele.

Role Description The Performance Marketing role is a full time, on-site position based in Noida. The role involves planning, executing, and optimizing digital marketing campaigns across key e-commerce and advertising platforms to drive traffic, conversions, and revenue. Daily responsibilities include monitoring campaign performance, analyzing data, conducting A/B tests, and adjusting targeting, creatives, and budgets to achieve key performance indicators.

The individual will collaborate with sales, customer service, and product teams to align marketing strategies with business goals, improve customer acquisition and retention,



and enhance brand visibility. The role also includes managing marketing reports and dashboards, conducting market and competitor analysis, and recommending new performance marketing initiatives to support growth.

Qualifications

Candidates should possess strong Communication and Customer Service skills to engage effectively with internal teams and support a customer-focused marketing approach.

Candidates should possess Market Research and Marketing Strategy skills to analyze trends, identify opportunities, and develop data-driven performance marketing plans.

Candidates should possess Sales-related skills to understand sales funnels, conversion optimization, and revenue-focused campaign objectives.

Experience with digital advertising platforms (e.g., Google Ads, Meta Ads, Amazon advertising) and performance metrics such as ROAS, CPA, CTR, and conversion rate.

Ability to work with analytics tools, interpret data, and prepare clear performance reports and insights.

Strong organizational and time-management skills, with the ability to handle multiple campaigns and deadlines.

Bachelor’s degree in Marketing, Business, Communications, or a related field is preferred; relevant certifications in digital or performance marketing are an advantage.

Prior experience in e-commerce or D2C brands, particularly in international marketplaces, is beneficial.

📌 Performance Marketing (Noida)
🏢 Subyarth Craft
📍 Noida