About The Company NOIR & BLANCO is a leading Shopify Plus agency dedicated to empowering direct-to-consumer (D2C) ecommerce brands through innovative performance marketing strategies. Our mission is to drive measurable growth for our clients by leveraging cutting-edge advertising techniques, data-driven insights, and a passionate team of marketing professionals.

We pride ourselves on fostering a collaborative environment where creativity and analytical thinking come together to deliver exceptional results. As a boutique agency, we prioritize personalized service, transparent communication, and a deep understanding of our clients' brands, enabling us to craft tailored marketing solutions that accelerate their business growth.

About The Role We're hiring a Performance Marketing Specialist to plan, execute, and optimize Facebook/Meta ad campaigns for our D2C ecommerce clients. You'll own campaign performance end-to-end — from strategy and budget allocation to creative testing and reporting — working closely with design and development teams to ensure alignment with each client's growth objectives.

This role offers a unique opportunity to work on high-impact campaigns with substantial monthly ad spends, providing a platform for professional growth and mastery in ecommerce advertising. The ideal candidate is proactive, analytical, and passionate about delivering results that matter, with a keen eye for detail and a strategic mindset.

Qualifications To be successful in this role, candidates should possess 2-4 years of hands-on experience managing Facebook Ads, particularly within D2C or ecommerce settings. Demonstrated success in scaling ecommerce brands and driving conversions is essential.

Strong analytical skills are required, with proficiency in Ads Manager, Google Analytics, and various reporting dashboards.



Familiarity with Shopify or Shopify Plus is highly preferred. Candidates should demonstrate sharp attention to detail, a proactive approach, and the ability to work independently.

A bachelor's degree in Marketing, Business, or a related field is mandatory.

Experience working with luxury, fashion, beauty, or lifestyle brands will be considered a bonus, adding valuable industry context to your skill set.

Responsibilities

- Build and launch Facebook/Meta ad campaigns aimed at driving traffic and conversions for client accounts.
- Manage and allocate ad budgets across multiple campaigns to maximize return on ad spend (ROAS).
- Continuously test various ad copy, creative assets, targeting options, and landing pages to optimize campaign performance.
- Handle a minimum ad spend of 3L per month, ensuring effective budget utilization.
- Design and optimize campaign structures, including Ad Set Budget Optimization (ABO), Campaign Budget Optimization (CBO), Automated Rules (ASC), and retargeting strategies.
- Monitor campaign data daily to identify trends and make real-time adjustments to improve results.
- Track industry trends and competitor activities to inform strategic decision-making.
- Identify and pitch new campaign opportunities to foster account growth and diversification.
- Mentor junior media buyers through quality assurance, providing constructive feedback and daily guidance.




- Maintain regular client communication and deliver comprehensive reports on campaign performance on a daily and weekly basis.

Benefits Joining NOIR & BLANCO offers the opportunity to work on prominent brands with meaningful monthly ad spends, providing valuable experience in high-stakes environments. You will receive direct mentorship from the founders and senior media buyers, fostering your professional development. Our small, dynamic team promotes a culture of ownership, transparency, and collaboration, with minimal internal politics. We prioritize a no-pressure environment, encouraging creativity and innovation without undue stress. Additionally, we offer flexible work arrangements and a supportive atmosphere that values your contributions and growth.

Growth Path

High-performing Senior Media Buyers at NOIR & BLANCO have clear pathways for advancement. Successful team members can progress into Brand Lead roles, where they will manage their own ad accounts and lead teams. This progression offers increased responsibility, strategic influence, and the opportunity to shape the agency’s client portfolio.

We believe in nurturing talent from within and providing our team members with the tools and opportunities necessary to achieve their career aspirations in the digital marketing landscape.

Equal Opportunity

NOIR & BLANCO is committed to creating an inclusive workplace where all employees and applicants are treated with respect and fairness. We celebrate diversity and do not discriminate based on race, gender, age, religion, sexual orientation, disability, or any other protected characteristic. Our hiring practices are designed to promote equity and ensure that everyone has an equal opportunity to succeed and grow within our organization.

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