We are looking for a Digital Marketing Manager who will plan, execute, monitor, and optimize Google Ads campaigns that generate quality leads, maximize ROI, and support business growth. The ideal candidate should have hands-on experience managing Google ads campaign as well as in meta ads.

Key Responsibilities

- Plan, create, and manage Google Ads campaigns, also meta ads and whatsapp ads

- Manage WhatsApp marketing campaigns, including automation, API-based blasts, and lead nurturing.

- Conduct keyword research, competitor analysis, and audience targeting to improve campaign performance.

- Monitor daily campaign performance, budgets and conversion rates.

- Generate qualified leads while maintaining the target cost per acquisition (CPA).

- Prepare weekly and monthly performance reports with actionable insights.

- Stay updated with the latest Google Ads features, algorithm updates, and industry trends.

- Ensure campaigns comply with Google Ads policies and best practices.

Client & Team Management:





- Lead and mentor the digital marketing team, assign tasks, and review performance.

- Conduct regular meetings with existing clients to present reports, discuss performance, and suggest new strategies.

- Act as the key point of contact between clients and internal teams.

- Ensure client satisfaction and build long-term relationships.

- Assist in on boarding current clients

Strategy & Reporting:

- Develop and implement overall digital marketing strategies to meet business objectives.

- Prepare weekly/monthly reports on campaign performance and team activities.

- Stay updated with the latest trends, tools, and best practices in digital marketing

Pay: ₹18,000.00 - ₹30,000.00 per month

Benefits

- Health insurance

- Paid sick time

- Paid time off

- Provident Fund

Work Location: In person

📌 Performance Marketing Specialist (Kolkata)
🏢 Colourstreak India Private
📍 Kolkata