About the Job

We are looking for a passionate Marketing qualified to join our marketing team at Manipal Hospitals!

About Manipal

Hospitals

As a pioneer in healthcare, Manipal Hospitals is among the top healthcare providers in India serving over 8 million patients annually, with a focus on providing affordable, high-quality healthcare services. Manipal’s integrated network today has a pan-India footprint of 49 hospitals across 24 cities with 12,600 licensed beds, and a talented pool of 11,000+ doctors and an employee strength of over 34000.

Manipal Hospitals provides comprehensive curative and preventive care for a multitude of patients from around the globe.

Manipal

Hospitals is AAHRPP accredited and most of the hospitals in its network are NABH, NABL, ER, Blood Bank accredited and recognized for Nursing Excellence.

Role: Performance Marketing/Paid Marketing/Search Engine Marketing (Digital)

Location: Pune, India What You’ll Do: Lead and manage paid advertising campaigns across channels such as Google Ads, Facebook Ads, LinkedIn Ads, and other relevant platforms.

This professional is responsible for planning, executing, and optimizing performance-based marketing campaigns across various online platforms, such as Google Ads, Facebook Ads, and other social media channels.

Lead and support the implementation of our paid marketing strategies





Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and HubSpot landing page sources reports

Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs

Craft landing pages and lead-gen forms for our content to distribute through relevant paid programs

Monitor market intelligence and keep track on competitor movement and market situation

Key KPIs

Cost per Lead (CPL) – channel-wise, specialitywise and campaign wise

Cost per Appointment / Admission (CPA)

Lead-to-appointment conversion rate & Appointment-to-admission conversion

ROAS & Revenue attribution

Conversion rate by platform

Specialty-wise admission volume & Revenue from paid media What We Are Looking For: Any Graduate /MBA Marketing/PG Marketing

3-6 years of experience

Excellent analytical skills

Strong MS Excel & PowerPoint Skills

Excellent written and oral communication skills.

What We

Offer

Competitive salary and benefits

Opportunities for professional development and career growth

High performing environment A collaborative and inclusive work environment Please note : There is no policy of Work From Home. Interested persons can apply by sending their resumes to:

Career | Manipal Hospitals

📌 Performance Marketing/Paid Marketing/Search Engine Marketing (Maharashtra)
🏢 Manipal Hospitals (MHEL)
📍 Maharashtra