09 Aug
|
BioFrost
|
Mumbai
Job Title: Performance Marketer – Marketplaces (Amazon, Flipkart & Quick Commerce)
Company: Biofrost (Aamrita Global LLP) — India's cryotherapy-based cold therapy pain relief brand
Location: Chembur, Mumbai (Work from Office, full time).
Salary: Rs. 60,000 – 80,000/month
Experience: 3–5 years
About the Role
You'll own end-to-end performance marketing across Amazon, Flipkart, Blinkit, Zepto and Swiggy Instamart from campaign strategy and bidding to listing optimization and sale-event planning.
Key Responsibilities
- Manage Amazon Ads (Sponsored Products, Sponsored Brands, Sponsored Display): bidding strategy, keyword harvesting, campaign structure
- Run Flipkart Ads (PLA/PCA) and quick commerce ad platforms (Blinkit Ads, Swiggy Instamart Ads)
- Optimize listings: titles, A+ content, keywords, and reviews strategy
- Design and run A/B tests across creatives and listings
- Track ROAS,
ACoS and TACoS; deliver weekly performance reports
- Plan and execute sale events (Prime Day, Big Billion Days, quick commerce campaigns)
- Coordinate with operations on stock availability so ad spend never runs on out-of-stock listings
What We're Looking For
- 3–5 years of hands-on marketplace advertising experience (agency or brand side)
- Deep understanding of Amazon and Flipkart algorithms, ad auctions/bidding, and quick commerce ranking
- Fluency with performance metrics: CPA, PPC, CPM, CPC, CPV
- Daily use of AI tools (ChatGPT, Claude, etc.) for keyword research, ad copy, competitor analysis, reporting and automation
- Strong Excel/Google Sheets and data skills
- Ownership mindset — you treat the ad budget like your own money
Work Location: In person
📌 Performance Marketer (Marketplaces & Quick Commerce) (Mumbai)
🏢 BioFrost
📍 Mumbai