Mobile Performance Marketing Executive (Apps & Attribution)

Experience: 1–3 Years Location: Etawah, Uttar Pradesh (Hybrid/Remote)

Employment Type: Full-Time

About Fuzzy Funnels

Fuzzy Funnels is a mobile growth and performance marketing company helping app businesses scale through user acquisition, attribution, analytics, and conversion optimization. We work with fast-growing mobile apps to deliver measurable growth through data-driven marketing. We're looking for someone who enjoys solving problems, experimenting with new ideas, and taking ownership of mobile growth initiatives.

What You'll Do

* Lead Mobile Measurement Platform (MMP) implementation and coordinate with app developers for SDK integration.

- Configure and validate AppsFlyer (preferred), or work with other MMPs such as Adjust, Branch, or Tenjin.
- Define, map, and test in-app events and conversion tracking.
- Set up attribution, partner integrations, and campaign measurement.
- Launch, monitor, and optimize mobile acquisition campaigns across Google Ads, Meta, Apple Search Ads, TikTok, and other channels.
- Analyze campaign performance using KPIs such as CPI, CPA, ROAS, LTV, retention, and cohort analysis.
- Work with Firebase Analytics and GA4 to ensure accurate event tracking.
- Create dashboards and performance reports for internal stakeholders and clients.
- Stay updated on industry trends, privacy changes, and mobile attribution best practices.

What We're Looking For

Required

* 1–3 years of experience in mobile app performance marketing.
- Hands-on experience with at least one Mobile Measurement Platform (AppsFlyer preferred; Adjust, Branch, or Tenjin also acceptable).




- Experience managing Google Ads App Campaigns and Meta App Install campaigns.
- Working knowledge of Firebase Analytics and GA4.
- Strong analytical skills and proficiency in Excel or Google Sheets.
- Ability to work independently and take ownership of projects.
- Good written and verbal communication skills.

Nice to Have

* Experience with Apple Search Ads, TikTok Ads, or other mobile ad platforms.
- Knowledge of SKAdNetwork (SKAN), deep linking, and attribution concepts.
- Basic SQL, Looker Studio, or Power BI.
- Experience working in a startup setting.

Why Join Fuzzy Funnels?

* Build and own the mobile growth function from an early stage.
- Work directly with founders and influence key product and marketing decisions.
- Opportunity to work on global app growth projects.
- High ownership, rapid learning, and career progression.
- Performance-based incentives and a collaborative work environment.

Selection Process

* Initial screening call
- Technical discussion focused on mobile attribution and campaign management
- Practical case study
- Final founder discussion

How to Apply

Please include:
- Resume
- Total years of experience
- MMPs you've worked with (AppsFlyer, Adjust, Branch, Tenjin, etc.)
- Mobile apps or industries you've supported
- Advertising platforms you've managed
- Largest monthly ad spend you've handled
- Current CTC
- Expected CTC
- Notice period
- Current location

Pay: ₹8,000.00 - ₹12,000.00 per month

Benefits

- Flexible schedule
- Leave encashment
- Paid sick time
- Work from home

Work Location: Hybrid remote in Etawah, Uttar Pradesh (Etawah, 206001)

📌 Mobile Growth & Performance Marketing Executive (Etawah)
🏢 Adbytehub.com
📍 Etawah