Role Objective

Support business growth in Gujarat by driving demand generation, farmer engagement, dealer marketing, product promotions, lead generation, and state-level marketing initiatives.

Key Responsibilities

- Build market demand and support sales growth through effective marketing initiatives.
- Plan & coordinate field marketing activities, exhibitions, seminars & awareness programs.
- Coordinate ATL and BTL marketing activities across Gujarat.
- Manage vendors, agencies, content creators, event partners, and other service providers.
- Develop and manage marketing collaterals including brochures, leaflets, banners, presentations, videos, and promotional materials.
- Generate leads through marketing activities, ensure proper tracking through CRM.
- Support digital marketing initiatives, social media campaigns, WhatsApp campaigns, and online promotions.
- Drive dealer marketing programs to increase engagement and business development.
- Execute product promotion campaigns and support recent product launches.
- Create local marketing content in Gujarati through self or external vendors.
- Gather market intelligence on competitors, customer trends, and business opportunities.
- Support development and execution of state-level marketing strategies.
- Prepare reports, dashboards,



PowerPoint presentations, proposals, and campaign performance summaries.
- Coordinate closely with sales teams, dealers, distributors, and cross-functional teams to ensure effective execution of marketing plans.

Qualifications

- Graduate.
- MBA in Marketing / Agri-Business is preferred but not mandatory.

Experience: 1–4 years of experience in Agri Marketing/ Rural Marketing/ Digital Marketing Skills & Competencies

- Strong communication and interpersonal skills.
- Good planning, coordination, and execution capabilities.
- Ability to work with farmers, dealers, vendors, and sales teams.
- Content creation and marketing communication skills.
- Analytical mindset with strong reporting and presentation skills.

Language Requirements: English , Hindi , Gujarati

IT Skills:

- Microsoft Office 365 (Excel, PowerPoint, Word, Outlook, Teams)
- CRM tools and data management
- Basic Knowledge of graphic design tools (Canva, Adobe etc.) will be an added advantage.

Travel Requirement: Moderate travel within Gujarat for field activities, dealer engagement, events. Location: Vadodara, Gujarat

Department: Marketing

Position: Executive - Marketing (Third Party Contract)

📌 Marketing Executive (Vadodara)
🏢 Netafim
📍 Vadodara