09 Aug
|
Yuvabe Education
|
Puducherry
09 Aug
Yuvabe Education
Puducherry
About Yuvabe In a world where unchecked capitalism and digitisation have distanced young people from fulfilling careers—fueling trends like the 'Great Resignation' and 'Quiet Quitting'—Yuvabe offers a new path. With our #Work #Serve #Evolve (WSE) model, we're building a socially-driven enterprise that aligns work with purpose. Through real-world projects in Tech, Design, and Sustainability, we empower youth to upskill while fostering a service mindset and inner growth.
We are located in Auroville, the City of Future, where we are working hard to enable young minds in the bioregion to innovate, grow, and build careers they love. Come join us to make a difference—for you and the world!
We have a strong network of mentors and domain experts with global experience and education (IBM, Motorola, University of Chicago-Booth, Kellogg-Northwestern, TISS) that can guide you to unleashing your potential!
About Auroville
'The City of Dawn' is an international, cultural experimental field developed with the support of the Govt. of India and UNESCO in 1968. It was conceived as a practical attempt to foster the symbiotic coexistence of all, in turn paving the way for a sustainable future for Earth and its inhabitants. This sustainability laboratory is dedicated to promoting the values of unending education, discovery, circular economy, human unity, and constant progress to restore the health of our world.
About the Digital Marketing Bridge Program
Yuvabe Education's Digital Marketing Bridge Program is a 12-week, in-person classroom experience designed to provide an in-depth understanding of the digital marketing landscape. Participants build essential skills through practical training, real-world case studies, and industry mentorship—covering SEO, SEM, social media, content marketing, email marketing, AI in marketing, analytics, and more.
The program runs Monday to Friday, 9:00 AM – 5:00 PM at Yuvabe's Saracon Campus, Auroville, and serves students, recent graduates, entrepreneurs, and professionals looking to enter or advance in the digital marketing field.
About the Role
We are seeking an experienced and passionate Lead Facilitator to deliver our Digital Marketing Bridge Program to young professionals and career-changers. This role is central to shaping participants' career journeys in digital marketing, equipping them with job-ready skills and a strong industry foundation.
The ideal candidate will have hands-on experience in digital marketing, a flair for teaching, and the ability to inspire learners in an interactive classroom environment. The Lead Facilitator will manage cohorts of 15–25 participants, drive curriculum delivery across 12 modules, and mentor participants through real-world projects and capstone campaigns.
Responsibilities
Course Facilitation & Engagement
- Lead and manage in-person daily sessions (Mon–Fri, 9:00 AM – 5:00 PM), ensuring an interactive and dynamic learning environment for 15–25 participants.
- Promote active participation, peer collaboration, and critical thinking across all 12 course modules.
- Facilitate workshops, group exercises, and live campaign activities that bridge theory with practice.
Curriculum Delivery & Development
- Deliver structured lessons covering the full digital marketing landscape: SEO, SEM, social media, content marketing, email marketing, mobile marketing, brand design, AI in marketing, and analytics.
- Review, update, and refine course materials to ensure content stays current with evolving industry trends and tools.
- Effectively utilize the Learning Management System (LMS) to organize, distribute, and track course content and participant progress.
Content Creation
- Develop engaging educational materials including presentations, case studies, assignments, and hands-on exercises that support real-world application of digital marketing concepts.
- Design and support the capstone project, guiding participants to create and launch a real-world marketing campaign.
Mentorship & Participant Support
- Offer one-on-one guidance and mentorship to participants, providing constructive feedback on assignments, presentations, and campaign work.
- Support participants through the EVOLVE program components including leadership, communication, teamwork, and resume building.
- Identify top-performing participants for paid internship opportunities at Yuvabe.
Assessment & Evaluation
- Develop and administer quizzes, assignments, and project assessments to measure participant understanding and progress.
- Provide timely, actionable feedback to improve learning outcomes and participant confidence.
Industry Connection & Continuous Learning
- Stay updated on the latest developments in digital marketing tools, platforms, and best practices (Google Ads, Meta Ads, analytics tools, AI-driven marketing, etc.).
- Integrate current industry examples, trends, and case studies into course delivery.
- Gather feedback from participants and stakeholders to continuously enhance the course experience.
Minimum Required Experience
- 2+ years of hands-on experience in digital marketing (agency, brand-side, or freelance).
- Demonstrated proficiency in two or more key areas: SEO, SEM/Google Ads, social media marketing, content strategy, email marketing, or marketing analytics.
- Experience facilitating or teaching in a classroom, workshop, or training environment.
- Familiarity with digital marketing tools such as Google Analytics, Google Ads, Meta Business Suite, Mailchimp, Canva, or equivalent.
- Excellent communication, presentation, and interpersonal skills with the ability to simplify complex concepts for beginners.
- Solid organizational skills to manage daily lesson plans, participant projects, and program timelines.
Preferred Education & Experience
Education: Bachelor's degree in Marketing, Business, Communications, or a related field. A certification in Digital Marketing (Google, HubSpot, Meta, or equivalent) is a strong plus.
Experience: 2+ years of industry experience in digital marketing and prior experience in training, facilitation, or mentoring is highly valued.
Location
This role will be located at our Auroville, India campus (Saracon Campus, Tamil Nadu – 605101). Approximately 10% travel within India may be anticipated.
What We Offer
- Competitive Salary
- eBike
- Free lunch
- Access to a world-class mentor network
- The opportunity to shape the careers of young professionals in a purpose-driven, sustainability-focused community
Yuvabe Thinks BIG. Do You?
We like to solve problems, take initiative, pitch in when needed, and are always up for trying current things. That's why we seek out colleagues who embody our values.
If you're a passionate digital marketing professional with a drive to educate and empower the next generation of marketers, we invite you to apply for the role of Lead Facilitator in our Digital Marketing Bridge Program!
📌 Lead Facilitator – Digital Marketing (Puducherry)
🏢 Yuvabe Education
📍 Puducherry