We are seeking an experienced Head SEO to lead the organic search strategy for a high-traffic digital platform. This role is responsible for driving qualified organic traffic, improving search visibility, strengthening brand authority, and maximizing business outcomes through SEO. The successful candidate will own the end-to-end SEO function, including strategy, execution, technical SEO, and traffic performance, while ensuring compliance with search engine best practices and maintaining the integrity of a large-scale content platform.

Working closely with Editorial, Product, and Technology teams, the role requires a hands-on leader who can balance editorial priorities with search optimization to deliver sustainable audience growth.

Role & responsibilities

SEO Strategy & Execution

- Develop and execute the overall SEO strategy to drive sustainable organic traffic growth.
- Lead keyword research, content optimization, on-page and off-page SEO, and link-building initiatives.
- Optimize content to increase user engagement, subscription conversions, and advertising value.
- Drive performance across Google Search, Google News, Google Discover, and other organic traffic channels.
- Provide SEO recommendations to Editorial teams on headlines, metadata, internal linking, and content structure.
- Monitor search engine algorithm updates and adapt SEO strategies proactively.
- Strengthen topical authority and branded search visibility across priority content categories.

Website Traffic Management
- Own overall website traffic performance, including organic traffic, user engagement, page views, and session duration.
- Monitor website performance using SEO and analytics tools and respond quickly to traffic fluctuations.




- Develop dashboards and performance reports to provide actionable insights for business stakeholders.
- Recommend data-driven improvements to maximize search visibility and audience growth.

Technical SEO & Website Integrity
- Lead all aspects of technical SEO, including crawlability, indexing, structured data, XML sitemaps, Core Web Vitals, site architecture, and AMP (where applicable).
- Ensure accurate and timely indexing of published and updated content.
- Monitor and address duplicate content, content scraping, and technical issues affecting search rankings.
- Partner with Technology teams to improve website performance and search engine accessibility.
- Ensure compliance with search engine guidelines and industry best practices to protect long-term search visibility.

Cross-Functional Leadership
- Collaborate closely with Editorial, Product, Technology, and Analytics teams to align SEO initiatives with business objectives.
- Build, mentor, and lead a high-performing SEO team.
- Manage relationships with SEO technology vendors and external consultants.
- Drive SEO awareness and best practices across content, product, and development teams.

Key Performance Indicators (KPIs)
- Growth in organic search traffic and keyword rankings.
- Improvement in user engagement metrics, including session duration and pages per session.
- Growth in traffic from Google News and Google Discover.
- Increase in branded search volume and search-driven brand awareness.
- Overall website traffic growth and audience retention.
- Technical SEO health, including indexing, structured data compliance, and Core Web Vitals.
- Speed of recovery from search algorithm updates or technical incidents affecting traffic.

Preferred candidate profile

📌 Head SEO (Search Engine Optimisation) (Jaipur)
🏢 Quadrangle
📍 Jaipur