09 Aug
|
FlairX
|
Bengaluru
We're looking for an experienced and strategic Head of Marketing Strategy, Product & Operations to join the team of one of our clients—a purpose-driven organization in the well-being, education, and transformational learning space.
If you're passionate about building scalable marketing functions, driving business growth through data-driven strategies, and leading cross-functional teams, we'd love to hear from you.
What You'll Do
- Define and execute the overall marketing strategy and annual operating plan.
- Identify growth opportunities, current customer segments, strategic partnerships, and acquisition channels.
- Lead product positioning, messaging, and go-to-market strategies for recent and existing offerings.
- Design and optimize customer journeys across acquisition, conversion, and retention.
- Develop integrated demand generation strategies across digital, offline, and partner channels.
- Improve marketing funnel performance through experimentation, analytics, and continuous optimization.
- Establish scalable marketing processes, governance, and operational excellence.
- Manage marketing technology, CRM, automation platforms, and performance reporting.
- Collaborate closely with Product, Sales, Technology, and Operations teams to achieve business objectives.
- Build, mentor, and lead a high-performing marketing team while fostering a culture of innovation, collaboration, and accountability.
What We're Looking For
- Proven experience in marketing strategy, product marketing, growth marketing,
and marketing operations.
- Strong understanding of customer acquisition, lifecycle marketing, and go-to-market execution.
- Experience with CRM platforms, marketing automation tools, analytics, and performance dashboards.
- Excellent strategic thinking with the ability to translate business goals into actionable marketing initiatives.
- Strong stakeholder management and cross-functional collaboration skills.
- Data-driven mindset with experience using insights and analytics to optimize marketing performance.
- Demonstrated leadership experience in building and managing high-performing marketing teams.
- Exceptional communication, project management, and organizational skills.
Nice to Have
- Experience leading marketing transformation or scaling marketing operations.
- Knowledge of AI-powered marketing tools and automation.
- Experience working across multiple customer segments or business verticals.
- Exposure to revenue operations, experimentation frameworks, and conversion rate optimization (CRO).
Why Join?
- Lead the marketing vision for a purpose-driven organization creating meaningful impact.
- Drive strategic initiatives that directly contribute to business growth.
- Collaborate with talented cross-functional teams in a dynamic workplace.
- Shape scalable marketing systems and influence long-term organizational success.
- Enjoy continuous learning, leadership opportunities, and professional growth.
📌 Head of Marketing Strategy, Product & Operations (Bengaluru)
🏢 FlairX
📍 Bengaluru