Growth Marketing Consultant

Customer Acquisition & Performance Marketing

Freelance | 90-Day Engagement

Remote

Essenzaa Pilates is a premium women-focused Reformer Pilates brand based in Indore, India. We are strengthening our growth and customer-acquisition capability for our next phase of expansion.

We are looking for an experienced Growth Marketing Consultant who can help us build and execute a measurable customer-acquisition and conversion engine.

What we need you to own

- Develop a practical 90-day customer-acquisition and growth strategy
- Create high-converting marketing campaigns and offers beyond conventional discounting
- Deeply understand, structure and optimise Meta Ads and Google Search Ads
- Determine audience, messaging, campaign architecture, budget allocation and retargeting
- Build a structured creative-testing strategy and define the videos, hooks, scripts, graphics, testimonials, UGC-style and founder-led creatives required
- Help identify and brief the right creative-production resources where required
- Review our website/landing journey and identify opportunities to improve conversion
- Understand the complete journey from campaign → lead → nurture → conversion → revenue
- Recommend an appropriate CRM and lead-nurturing approach for a small, growing business , including lead stages, source tracking, WhatsApp integration/automation, follow-ups and conversion reporting
- Work with the CRM implementation resource/vendor where required to ensure the system supports the growth strategy
- Measure performance based on qualified leads, conversions, CAC and revenue , not simply reach, clicks or CPL
- Continuously identify what to test, improve, stop and scale

Experience we're specifically looking for We would particularly value someone with:
- Deep hands-on Meta Ads experience
- Strong Google Search Ads expertise
- Proven performance/growth marketing experience for premium or high-ticket consumer services
- Experience with fitness, wellness, healthcare, aesthetics, clinics, premium education,



luxury services or similar businesses
- Solid understanding of offer creation, funnels, CRO and performance creatives
- Practical understanding of CRM selection, lead nurturing, automation and implementation for startups/SMEs
- Experience connecting marketing data with actual sales and revenue outcomes

We are not looking for a social-media manager, generic digital marketer, or someone whose expertise is limited to operating Ads Manager.

Engagement

- Initial 90-day freelance consulting engagement , with potential for continued collaboration based on measurable performance and strategic fit.

When applying, please answer these four questions 1. Customer acquisition:

Share one premium/high-ticket business where you helped generate paying customers through Meta and/or Google. What was the offer, ad spend, strategy, CAC or conversion outcome, and your personal contribution?

2. Campaign & offer creation:

Share one example where you developed a campaign or proposition that significantly improved customer response without primarily relying on discounts .

3. CRM & conversion:

For a small business generating leads through Meta, Google, website and WhatsApp, how would you approach CRM, lead nurturing, automation and tracking from lead to paying customer? Please mention systems you have personally worked with.

4. Growth diagnosis:

After reviewing Essenzaa Pilates' digital presence, what are the first three things you would investigate before recommending where we should invest our growth budget?

Please also share your monthly consulting fee, availability, and 1–2 relevant case studies.

This is now specific enough that the right person should immediately understand: you are buying growth capability, not ad-management hours.

To be considered, please send your profile/portfolio and 1–2 relevant case studies showing actual campaign spend, customer-acquisition results, CAC/conversion impact and your exact role to [your email]. Also mention your expected monthly consulting fee.

Send your profile or portfolio to [email protected]

+919109697089 - Whatsapp

📌 Growth Marketing Consultant I Customer Acquisition & Performance Marketing I Freelance | 90-Day Engagement (Indore)
🏢 Essenzaa Pilates
📍 Indore