Role & responsibilities

Position Overview

VJ Overseas is seeking a creative, organized, and results-driven Digital Marketing Team Lead to manage our India-based digital marketing and creative teams serving U.S. clients. VJ Overseas (AI and Digital Marketing Firm based in Delhi, India with remote work) is a consulting firm for UniBright Solutions (AI and Digital Marketing Firm based in Houston, Texas). All of VJ Overseas clients arrive from UniBright Solutions which are US clients.

The successful candidate will combine hands-on marketing knowledge with strong leadership, fresh creative thinking, and a go-getter attitude. This person must take ownership of assignments, maintain quality, and ensure projects are completed within agreed timelines.

Departments Under This Position

Search Engine Optimization (SEO)

Copywriting and Content Writing

Social Media Management

LinkedIn Content Strategy

Performance Marketing, including Google Ads, Meta Ads, TikTok Ads and LinkedIn Ads

Graphic Design and Video Creation/Editing

Key Responsibilities

Lead, guide, and coordinate the SEO, content, social media, paid advertising, graphic design, and video teams.

Assign work based on priorities and team capacity, monitor progress, and ensure all client deliverables meet quality standards and deadlines.

Turn client goals into clear creative briefs, content calendars, campaign plans, and actionable tasks for the team.

Develop original ideas for reels, short-form videos, social media posts, advertisements, graphics, blogs, and other digital content for U.S. audiences.

Review content, designs, videos, and campaign assets before client submission or publication.

Conduct team meetings, brainstorming sessions, and performance reviews while coaching team members to improve their skills and accountability.

Social Media and Organic Growth

Create strategies to increase organic reach, engagement, followers, website traffic, and qualified leads.

Generate engaging concepts, hooks, scripts, captions, and calls to action for Instagram Reels, YouTube Shorts, LinkedIn, Facebook,



and other relevant platforms.

Stay current with social media trends, platform updates, competitor activity, and viral content formats.

Analyze performance and continuously improve content topics, formats, posting schedules, and audience engagement strategies.

SEO and Performance Marketing Oversight

Coordinate keyword research, on-page SEO, technical SEO, local SEO, content optimization, and link-building activities.

Work with writers and SEO specialists to produce high-quality website pages, blogs, and landing-page content aligned with search intent.

Coordinate paid campaigns and ensure ad copy, creative assets, offers, and landing pages work together effectively.

Review key metrics such as organic traffic, rankings, engagement, cost per lead, conversion rate, and campaign return.

Required Qualifications

Minimum 2 years of experience creating or leading digital and creative content for U.S.-based clients and minimum 5 years in total working in Digital Marketing Experience.

Experience managing, supervising, or coordinating digital marketing and creative teams in India.

Strong working knowledge of SEO, copywriting, social media, performance marketing, graphic design, and video production.

Demonstrated ability to create engaging reel concepts and support measurable organic social media growth.

Excellent written and verbal English communication, project-management, organization, and time-management skills.

Ability to manage multiple clients, projects, and deadlines in a fast-paced agency environment.

Proactive, solution-oriented, and accountable approach with a solid commitment to timelines and results.

Preferred candidate profile

Preferred Experience

Previous experience working in a digital marketing agency or managing multiple U.S. client accounts.

Familiarity with lead generation with creative content, Google Analytics, Search Console, Google Ads, Meta Business Suite, Canva, SEO platforms, and AI content tools.

How to Apply

Please submit your updated rsum, portfolio, examples of work completed for U.S. clients, and any measurable SEO, social media, creative, or paid-campaign results.

📌 Digital Marketing Team Lead - Remote Night Shift (US Clients) (Delhi)
🏢 VJ Overseas
📍 Delhi