Company Description Infotattva Business Solutions OPC Private Limited delivers complete digital solutions, including websites, mobile applications, design, and development for diverse businesses. The company offers SEO, social media marketing, PPC, Meta Ads, and Google Ads services to help clients grow and strengthen their online presence.

Infotattva integrates Artificial Intelligence into its workflows to improve efficiency, performance, and campaign outcomes. The team follows strong cybersecurity practices to keep digital platforms safe, reliable, and compliant. Its goal is to provide smart, effective, and secure digital solutions tailored to each client’s needs.

Role Description The Digital Marketing Specialist will manage and execute online marketing campaigns across multiple channels, including search, social media, and display, to drive brand awareness and lead generation.

Responsibilities include developing and implementing digital marketing strategies, planning and running social media campaigns, creating and optimizing ad campaigns on platforms such as Google Ads and Meta Ads, and monitoring SEO performance. The role involves tracking and analyzing web analytics and campaign metrics, preparing performance reports, and recommending data-driven optimizations. The specialist will collaborate with designers, developers,



and content teams to ensure cohesive messaging and effective digital experiences.

This is a full-time, on-site role based in Bhubaneswar.

Qualifications

- Candidates should possess strong skills in Digital Marketing and Online Marketing, with experience planning and executing multi-channel campaigns.
- Candidates should possess skills in Social Media Marketing, including content planning, community management, and paid social campaigns.
- Candidates should possess skills in Web Analytics, with the ability to interpret data, generate insights, and optimize campaigns based on performance metrics.
- Candidates should possess effective Communication skills, including clear written and verbal communication and the ability to collaborate with cross-functional teams.
- Candidates should ideally have experience with SEO, PPC, Meta Ads, Google Ads, and marketing automation tools, along with familiarity with AI-driven marketing solutions.
- Candidates should have strong organizational and time-management skills, attention to detail, and the ability to work in a fast-paced, in office environment.
- A relevant bachelor’s degree (such as Marketing, Business, Communications, or a related field) or equivalent practical experience is preferred.

Bhubaneswar Candidates are preferred.

📌 Digital Marketing Specialist (Bhubaneswar)
🏢 Infotattva Business Solutions OPC Private
📍 Bhubaneswar