- Develop and execute digital marketing campaigns across channels(SEO, SEM, social media, email, content, and paid advertising).
- Manage company’s presence on digital platforms (Google, LinkedIn, Instagram, Facebook, YouTube, etc.).
- Conduct keyword research, optimize website content, and improve rankings through SEO strategies.
- Plan and execute paid campaigns (Google Ads, Meta Ads, LinkedIn Ads).
- Create, manage, and publish engaging content (blogs, videos, creatives).
- Track, analyze, and report campaign performance using tools like Google Analytics, Search Console, etc.
- Collaborate with design, content, and sales teams to align marketing efforts with business goals.
- Stay updated with the latest trends, tools, and best practices in digital marketing.

Requirements

- Bachelor’s degree in Marketing, Business, or related field.





- 1–3 years of proven experience in digital marketing (adjust based on level).

- Strong understanding of SEO/SEM, social media, and content marketing, Email Marketing ,Meta Ads..

- Hands-on experience with Google Ads, Facebook Ads Manager, and other digital platforms.

- Proficiency in analytics tools (Google Analytics, Data Studio, etc.).

- Knowledge of basic design/video editing tools (Canva, Photoshop, Premiere Pro – preferred).

- Excellent communication and creative thinking skills.

- Ability to work independently as well as in a team.

Perks

PF & ESI

Bonus

Performance AppraisalCareer Growth Opportunities

📌 Digital Marketing Executive (Chennai)
🏢 R AND D INSTRUMENT SERVICES
📍 Chennai