Customer Relations Intern | AMARIS Jewels

? Location: Delhi

? Company: ABPR Jewels Pvt. Ltd. (AMARIS Jewels)

About AMARIS

AMARIS is one of India's fastest-growing luxury jewelry maisons, created for the neo-luxe woman—bold, expressive, and unapologetically herself. Loved by leading Bollywood celebrities and trusted by a global clientele, AMARIS blends global design sensibilities with exceptional Indian craftsmanship to create fine jewelry that makes a statement.

With 4 flagship stores already operational and an ambitious vision to expand to 20 stores across India over the next 5 years, AMARIS is redefining how contemporary women experience luxury.

About the Role

We are looking for a CRM Intern who is curious, detail-oriented, and passionate about understanding customers and building meaningful relationships. This role offers hands-on exposure to Customer Relationship Management (CRM), customer engagement, retention marketing, campaign execution, segmentation, and analytics within a fast-growing luxury brand.

You will work closely with the CRM, Marketing, Retail, E-commerce, Creative, and Customer Experience teams to drive customer engagement and enhance customer lifetime value.

Key ResponsibilitiesCRM Operations & Customer Data

- Maintain and update customer databases and CRM records.
- Ensure customer information is accurate and organized.
- Support customer segmentation based on behavior, demographics, and engagement.
- Track customer interactions and maintain customer profiles.
- Identify and resolve data inconsistencies.

CRM Campaign Support
- Assist in planning and executing WhatsApp, Email, and SMS campaigns.




- Support campaigns for launches, festive occasions, birthdays, anniversaries, and special events.
- Coordinate with Marketing and Creative teams for campaign assets.
- Maintain campaign calendars and execution trackers.

Customer Engagement & Retention
- Support initiatives to increase repeat purchases and customer retention.
- Identify high-value, repeat, dormant, and potential customers.
- Assist in creating personalized customer communications.
- Track customer engagement and response patterns.

Campaign Reporting & Analytics
- Monitor campaign performance metrics such as delivery, open rates, click-through rates, conversions, and revenue.
- Prepare CRM reports and dashboards.
- Analyze campaign performance and identify improvement opportunities.

Customer Experience Support
- Track customer feedback and identify recurring customer needs.
- Support personalized customer experience initiatives.
- Maintain records of customer preferences, birthdays, anniversaries, and key occasions.
- Assist in developing customer lifecycle journeys.

Cross-Functional Collaboration
- Work closely with CRM, Marketing, Retail, Creative, E-commerce, and Customer Experience teams.
- Coordinate with stores for customer engagement initiatives.
- Support CRM processes, documentation,



and reporting.

Requirements
- Currently pursuing or recently completed a Bachelor's degree in Marketing, Business, Communications, Management, or a related field.
- Strong interest in CRM, Digital Marketing, Customer Experience, or Luxury Retail.
- Proficiency in MS Excel and Google Sheets.
- Strong communication and writing skills.
- Good analytical and problem-solving abilities.
- Excellent attention to detail and organizational skills.
- Ability to manage multiple tasks and meet deadlines.
- Proactive attitude and eagerness to learn.
- Prior internship or project experience in CRM, Marketing, E-commerce, or Customer Engagement is a plus.

What You'll Learn
- Customer Relationship Management in a luxury brand environment.
- Customer segmentation and lifecycle management.
- WhatsApp, Email, and SMS marketing.
- Customer retention and engagement strategies.
- CRM analytics and campaign performance measurement.
- Customer behavior and purchase pattern analysis.
- Cross-functional collaboration across Marketing, Retail, E-commerce, and Customer Experience teams.

Why Join AMARIS? ✨ Fast-track learning in a high-growth luxury brand

✨ Real ownership of projects and campaigns

✨ Exposure to luxury retail, digital marketing, and CRM

✨ Cross-functional collaboration and mentorship

✨ Opportunity for long-term growth based on performance

AMARIS is building one of India's most exciting luxury jewelry brands, and this is your opportunity to be part of that journey.

Interested?

? Send your resume to [email protected]

📌 Customer Relations Intern (New Delhi)
🏢 Amaris Jewels
📍 New Delhi