Creative Strategist & Copywriter (Bengaluru)

Creative Strategist & Copywriter (Bengaluru)

09 Aug
|
GOOD MONK (Superfoods Valley
|
Bengaluru

09 Aug

GOOD MONK (Superfoods Valley

Bengaluru

Job DescriptionAbout Superfoods Valley

NSuperfoods Valley is a fast-growing nutrition-focused startup on a mission to make everyday nutrition straightforward, accessible, and effective for Indian families. Through our science-backed products and purpose-driven storytelling, we aim to bridge the nutrition gap in daily diets—without changing taste, smell, or food habits.

NWebsite: www.Goodmonk.In

NKey Responsibilities:

N1. Develop & Execute Creative Strategy for Good Monk. Take ownership of brand's Creative Output across formats – including Performance Creatives & Brand Campaigns

N2. Ensure coherence of Brand Voice across all creative touchpoints

N3. Gather a solid understanding of Who the Category & Brand consumer is and Why they buy (Pain Points / Desires). Use this effectively to build Creative Strategy & drive its Execution

N4. Create High PerformingDirect Response Creatives for Performance Marketing. Own the entire process & final output. Concept, Script, oversee the Shoot wherever required (internal / external), Final Output. This will include various kinds of creatives – Videos & Statics – UGC, Influencers, Product Centric etc

N5. Be on top of creative performance: What's Working & What Not;

and Why

n6.Collaborate effectively with Internal teams (Performance, Writers, Designers / Editors, R&D;, Nutrition) & External Agencies to create compelling creatives, in line with business goals

N7.



Conduct research and gather insights to inform copywriting strategy

N8.Strengthen the ecosystem of best in class, fit for purpose Creative partners to work with

N9. Stay up-to-date with industry trends & best practices in Direct Response Copywriting & Brand Storytelling

NWhat We're Looking For:

N- 2-5 years of relevant experience in creative strategy, advertising, content, or brand building.

N- Proven track record of working on consumer brands—preferably D2C, FMCG, Health & Wellness

N- Strong grasp of digital-first storytelling and brand thinking.

N- A sharp eye for copy, design, and visual storytelling.

N- Excellent communication and presentation skills.

N- Comfortable managing creative workflows with external partners and in-house teams.

N- Passionate about purpose-driven brands and the health & wellness space.

NWhy Join Us?

n- Be part of a purpose-led, growing brand shaping the future of family nutrition.

N- Work closely with a passionate founding team and category experts.

N- A culture that encourages ideas, ownership, and experimentation.

N- Opportunity to create content that educates, empowers, and impacts lives.

NWhat We Offer:

N- Competitive salary and benefits package.

N- Opportunity to work in adynamic and creative environment.

N- Professional developmentand growth opportunities.

N- WFO role. Office in Ulsoor, Bengaluru

📌 Creative Strategist & Copywriter (Bengaluru)
🏢 GOOD MONK (Superfoods Valley
📍 Bengaluru

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