Location: Gurugram

Work Model: On-site/ 6-days

Industry: MedTech

About the Role

We're building a credible, doctor-backed healthcare brand in the cardiac care space and content is at the centre of everything we do. We need a writer who can translate complex medical information into patient-friendly language, write scroll-stopping social copy, and support

SEO-driven blog output all while keeping the brand voice consistent across formats.

What You'll Do

● Write Instagram captions, carousel copy, reel scripts, and LinkedIn posts across B2C and B2B audiences

● Draft long-form blogs and articles optimised for SEO (cardiac health, lifestyle, preventive care)

● Script short doctor-led videos and patient education content (60–90 second talking-head format)

● Write ad copies for Meta campaigns awareness, lead gen, and retargeting

● Create patient collateral - brochures, infographics text, FAQs, and one-pagers





● Maintain a consistent brand voice across all platforms and formats

● Coordinate with the design and video team for integrated content delivery

● Build and maintain a monthly content calendar in sync with campaigns

Must-Haves

● 2–4 years of content writing experience; at least 1 year in health, pharma, D2C, or wellness

● Strong command of English; Hindi writing ability is a significant plus

● Proven ability to simplify medical or technical concepts for a general audience

● Working knowledge of SEO basics - keyword integration, meta descriptions, heading structure

● Portfolio showing variety: social copy, long-form, and scripted content

Positive to Have

Prior work in cardiac care, preventive health, or supplement/nutraceutical categories

📌 Content Writer-Brand & Storytelling (Gurugram)
🏢 Ilive Connect
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