About Our Client The company is a fast growing organisation operating in the FMCG sector with a focus on beauty & personal care segment. They are committed to delivering high-quality products and building a strong presence in the market through innovative sales strategies. Featured & funded on Shark Tank, has won place in houses of lakhs of consumers across the country.

Key Responsibilities:1.

Offline Business

Strategy* Define and drive the offline growth strategy for a BPC brand across GT & MT channels .

Identify expansion opportunities across geographies, formats, and channels Build a scalable roadmap for offline revenue growth2. Distribution & Network Expansion (GT) Build and scale distributor, stockist, and retailer network Strengthen market coverage and penetration across regions* Ensure efficient last-mile execution3.

Up-to-date

Trade & Key Accounts (MT) Lead partnerships with modern retail chains and key accounts Drive listing, negotiations, joint business plans (JBPs) Ensure strong visibility, promotions, and category growth4. Team Leadership & Capability Building Build, lead, and mentor regional sales teams and channel managers* Drive performance management and capability development* Establish clear KPIs and accountability frameworks5.

Trade





Marketing & Execution* Collaborate with marketing to drive offline campaigns and activations* Ensure strong in-store visibility, merchandising, and brand presence6.

Supply

Chain & Operations Alignment* Work closely with supply chain to ensure inventory planning and availability* Optimize logistics, reduce stock-outs, and improve fill rates The Successful Applicant We're specifically looking at talent from the following pools: D2C Ecosystem Talent - Leaders currently leading the Offline charter for D2C brands Pedigree FMCG talent with New-Age business Exposure - Candidates from top FMCGs with at ~2 years in unstructured / startup-like setups Core FMCG Leaders - Proven operators with deep expertise in offline distribution, General Trade scaling, and market expansion What will make you successful in this role?

- Minimum 12+ years of relevant experience - Ability to think beyond traditional FMCG playbooks - Strong strategic orientation with hands-on execution capability - Experience in building distribution channels from scratch - Comfort in navigating ambiguity and driving outcomes in a fast-paced workplace What's on Offer - Opportunity to work with a PE backed new-age personal care brand - Opportunity to build the offline sales vertical, working with the co-founders.

📌 Business Head - Offline | PE backed new-age personal care brand (Mumbai)
🏢 Michael Page
📍 Mumbai