09 Aug
|
Grapes Worldwide
|
Gurugram
09 Aug
Grapes Worldwide
Gurugram
About the Role
We are looking for a B2B Client Servicing qualified who can build strong client relationships, lead strategic marketing initiatives, and coordinate cross-functional teams to deliver impactful business outcomes.
The ideal candidate should be comfortable managing high-value client accounts, developing integrated marketing strategies, collaborating with internal teams, and translating business objectives into measurable campaigns. A strong interest in AI-powered marketing and emerging digital trends is essential.
Key Responsibilities
Client Management & Strategic Consultation
- Act as the primary point of contact for assigned B2B client accounts.
- Build and nurture long-term relationships with key stakeholders through regular communication, presentations, and strategic business reviews.
- Understand client business challenges and proactively identify growth opportunities.
- Present campaign recommendations, performance insights, and strategic roadmaps.
- Manage multiple high-priority client engagements while ensuring exceptional service delivery.
Brand & Creative Strategy
- Develop brand-led campaign strategies aligned with client objectives and market opportunities.
- Build creative and content frameworks that strengthen brand positioning and audience engagement.
- Translate consumer insights, trends, and cultural moments into actionable campaign ideas.
- Collaborate closely with creative, content, and production teams to bring campaign concepts to life.
Influencer Marketing & Partnerships
- Develop influencer-led campaign strategies across relevant platforms and categories.
- Identify and evaluate creators, influencers, and strategic partners aligned with brand objectives.
- Coordinate influencer activations, collaborations, and campaign execution.
- Measure campaign effectiveness and provide recommendations for future partnerships.
Social Media Strategy
- Lead platform-specific content and communication strategies across key social channels.
- Oversee content planning to ensure consistency with broader brand objectives.
- Stay updated on platform trends, consumer behavior, and emerging content formats.
- Recommend innovative approaches to improve audience engagement and brand visibility.
Media Planning & Buying
- Support media planning, audience targeting, budget allocation, and channel recommendations.
- Work closely with performance and media teams to optimize campaign effectiveness.
- Understand key media metrics and performance indicators across paid channels.
- Contribute to media recommendations that balance brand-building and performance objectives.
Analytics & Performance Reporting
- Monitor campaign performance across social, influencer, and paid media channels.
- Convert data into actionable insights and strategic recommendations.
- Prepare client-facing reports and campaign effectiveness reviews.
- Track brand, engagement, and campaign KPIs against objectives.
Desired Skills & Experience
- Bachelor's degree in Marketing, Communications, Business,
Advertising, or a related field.
- 1–5 years of experience in B2B client servicing, strategic account management, integrated marketing, consulting, or business strategy.
- Proven experience managing high-value B2B clients with large AUM, budgets, or enterprise-scale accounts.
- Demonstrated experience leading or contributing to strategic business projects and cross-functional initiatives.
- Exposure to working with international/global clients and cross-cultural stakeholders.
- Strong client relationship management, communication, and presentation skills.
- Excellent strategic thinking and problem-solving abilities.
- Comfortable translating business objectives into actionable marketing and growth strategies.
- Working knowledge of media planning and buying across Meta, Google, LinkedIn, and other digital channels.
- Strong understanding of influencer ecosystems, content marketing, and social media platforms.
- Comfortable analyzing campaign performance and deriving actionable insights.
- Hands-on experience with AI tools such as ChatGPT, Claude, Gemini, Perplexity, or similar platforms.
- Ability to manage multiple projects and stakeholders in a fast-paced environment.
Good to Have
- Understanding of SEO fundamentals and content optimization.
- Familiarity with GA4, Meta Insights, Looker Studio, SEMrush, Ahrefs, or similar analytics tools.
- Experience working with creator management or influencer discovery platforms.
- Experience working with enterprise clients across multiple industries.
- Exposure to account growth, business development, or client retention initiatives.
📌 B Client servicing (Gurugram)
🏢 Grapes Worldwide
📍 Gurugram