Associate Creative Strategist | Leading Digital-First Meme Marketing Company

Agency on Retainer for ChatGPT India

Full Time, In-Office Role

Andheri East, Mumbai

Experience: 1-3 years

Immediate Joiners Preferred

Company: A Leading Integrated Digital Media Agency.

We're an integrated digital-first media and marketing company, specialising in organic media, meme marketing, influencer partnerships, and content-led brand solutions. Operating at the intersection of culture, creators, and communities, we help leading consumer and digital-native brands drive awareness, engagement, and cultural relevance across social platforms. Through a vertically integrated ecosystem of proprietary meme networks, creator collectives, and owned media brands, we deliver scalable, content-first distribution models that combine strategy, storytelling, and organic reach to engineer attention at scale.

This role is specifically for our client on retainer - ChatGPT India.

Role Overview

You'll support campaign development through research, insight generation, and day-to-day execution while building core creative strategy skills. You will contribute to ideas, help structure decks, and support senior strategists in turning briefs into sharp, social-first campaigns.

Why This Role Matters

Associate Creative Strategists here are the engine behind strong thinking. You gather the raw inputs that unlock powerful insights — market data, cultural trends, competitive moves, and audience behavior. You help translate this into clear decks, structured narratives, and well-organized documentation that senior strategists can build on. You ensure nothing falls through the cracks during campaign execution by tracking timelines, collating performance, and keeping the team organized.





Without Associate Creative

Strategists, campaign servicing teams spend more time chasing information than shaping ideas, and campaigns risk being under-informed and poorly documented.

Key Responsibilities

Research, Quality & Insight Support

● Assist with research tasks across categories and platforms.

● Gather market data, competitor examples, and cultural references relevant to briefs.

● Track industry and platform trends that impact brand strategy.

● Support analysis by organizing findings into clear, usable formats.

● Compile insight packs that senior strategists can use to crack campaign narratives.

Campaign Management & Execution Support

● Help prepare pitch and campaign presentations.

● Support creation and maintenance of strategy documents, one-pagers, and grids.

● Assist in day-to-day campaign execution by tracking deliverables, timelines, and basic performance metrics.

● Maintain proper documentation and hygiene for all strategic assets.

Strategic & Creative Development

● Participate in brainstorming sessions.

● Support idea development by adding references, angles, and thought starters.

● Assist with creative tasks such as key message articulation, hooks, campaign narratives, and basic copy support when needed.

Team & Stakeholder Coordination

● Assist the campaign servicing team with deck consolidation.





● Maintain communication across internal teams.

What We're Looking For

● Basic understanding of marketing fundamentals and social-first brand building.

● Familiarity with research tools and methods for gathering industry, competitor, and audience insights.

● Strong social media understanding across all platforms.

● Basic copywriting skills and comfort working with content and visual references.

● Proficiency with Google Slides, Canva, Docs, and Sheets.

● Strong documentation habits.

Bonus Points If You Have

● Internship or project experience in creative strategy, digital marketing, or social media.

● Exposure to campaign planning, creative reviews, or brand decks.

● Basic understanding of analytics concepts such as reach, engagement, and watch time.

● Comfort working with fast-moving briefs.

Soft Skills

● Learning mindset and openness to feedback — you're hungry to grow and not afraid to ask questions.

● Detail orientation — you catch typos, broken logic, and missing slides before decks go out.

● High enthusiasm for marketing, internet culture, and social platforms

● Time management and reliability — you close loops without repeated follow-ups.

.● Team collaboration and willingness to support wherever needed.

Experience & Background

● 1-3 years of experience in marketing, creative strategy, digital, or related roles.

● Internship or project experience in an agency, startup, or content-led environment is preferred.

Note: This role may require stretching working hours and occasional weekend work to meet campaign and pitch timelines, given the rapid-paced nature of the social media and content industry.

📌 Associate Creative Strategist | Agency on Retainer for ChatGPT India (Mumbai)
🏢 Katapult
📍 Mumbai