About Us

At Tally, we’re driven by one core mission - making business simpler for everyone. As a pioneer in business management software, we’ve been the trusted partner of choice for ~3 million and 7.5 million users across 100+ countries - many of them are MSMEs that form the backbone of global economies.

Our journey is rooted in innovation, guided by deep empathy for customers, and driven by a commitment to excellence. With a legacy of trust and a future fueled by technology, we are shaping the way businesses manage accounting, inventory, compliance, and much more.

We believe in honouring our people, nurturing potential, creating fearlessly, and mastering our craft - all while staying true to our values. If you are looking to make a real impact, grow with purpose, and be part of something meaningful, you’ll find your place at Tally.

As we continue to grow, we are working towards a larger ambition - to become the technology backbone for global economic progress.

About India Sales

India Sales focuses on driving high quality customer engagement at scale. We are enthusiastic and growth focused team who support in building great brand experiences for customers and partners. Our sales experts work closely with the Partner ecosystem to ensure consistent delivery of delightful customer experiences and collaborative associations across geography.

We are obsessed with the voice of our customers to fuel product innovation and profitable growth of our partners. You will get to coordinate with our partners by meeting new people and building a lasting relationship with the best tech sales team in the country.

Role: Assistant Business Manager – Emerging Markets

Relevant Experience: 3 - 5 years

Location: Muzaffarnagar /Vellore/ Warangal

What You Will Own

Drive Tally’s expansion by identifying, onboarding, and establishing one or more Certified Partners to build a strong local presence. Play a key role in increasing market reach, driving customer acquisition, and accelerating business growth.

Where Your Expertise Meets Our Future





- 4-6 yrs of field sales experience.
- Strong business acumen and interest in sales.
- Local geography understanding.
- Complete understanding of B2B purchasing behaviours and their market.
- Experience in customer engagement and SME business.
- Exceptionally good in planning events and activities to ensure business growth.
- Efficient customer management.
- Positive selling and negotiations skills.
- Excellent execution of initiatives and business processes.
- Expertise in Excel and PowerPoint.

The Scope of Your Influence

- Own the assigned geography ends and drives growth of the Tally business within the territory
- Develop a deep understanding of the territory by analyzing GTAM (Clusters, customer profiles, and Industries and segments) .
- Propose a business plan with defined growth milestones.
- Scout and evaluate potential existing Certified Partners aligned to TSPL benchmarks and business requirements.
- Enable the CPs to hire, train, and deploy the right quantity and quality of talent based on territory potential and business needs.
- Guide and support CPs to set up and operate as per organizational standards.
- An ABM must have a complete understanding of the CP’s past business trend, key line of business and aligned objectives that is to be worked upon to achieve the goals.
- An ABM also needs to have a clear understanding about the expansion opportunities for the CP in future and create a timebound plan with the partner with necessary activities and set milestones to check the progress.
- Execute the approved business plan and drive consistent territory growth .
- Maintain high intensity of market visits and active engagement with prospective customers, deeper hands-on experience with direct sales engagement .
- Build and strengthen influencer relationships within the new geography.
- Drive aggressive marketing initiatives, including influencer meets, association events, and customer events in the new geography .
- Drive innovation and ideation to establish business viability initially and then accelerate growth.

Note: Only shortlisted candidates will be contacted for further steps in the hiring process.

📌 Assistant Business Manager (Muzaffarnagar)
🏢 Tally Solutions
📍 Muzaffarnagar