We are looking for a high-energy Sales Professional with a technical backbone to expand our market footprint. As a leading startup company in Noida, we provide critical power infrastructureranging from Online UPS and Servo Stabilizers to cutting-edge Lithium-Ion and Lead Acid battery systems.

The Area Sales

Manager will drive revenue growth and manage sales operations for our comprehensive portfolio, including Online UPS, Servo Stabilizers, Lithium-Ion/Lead Acid Batteries, DG sets, Isolation Transformers and Solar Rooftop Solutions.

This role demands a strategic leader who can balance channel partner management with direct B2B institutional sales while leading a high-performing field team. Your mission will be to identify new business opportunities, manage institutional clients, and provide customized power solutions to industries, hospitals, and data centers.

Key Responsibilities

- Business Development: Identify and tap into recent market segments (Manufacturing, IT Parks, Healthcare, and Government Tenders). Develop and implement sales strategies to drive revenue growth in the assigned region. Monitor and adjust strategies to align with business goals and market trends.
- Product Consultation: Conduct site surveys to recommend the right capacity of Online UPS (1kVA500kVA), Inverters, or Stabilizers based on load requirements.
- B2B Sales: Manage a direct relationship with Corporate/Institutional clients.
- Technical Pitching: Present the technical advantages of our Lithium-Ion storage solutions versus traditional Lead Acid systems to C-level executives and technical heads. Sales Cycle
- Prepare sales forecasts, track performance against targets, and provide regular reports to senior management. Analyze sales data to identify trends and opportunities for growth.




- Develop and implement marketing initiatives to address sales shortfalls and drive growth.
- Address and resolve service-related issues, ensuring customer satisfaction within the territory.
- Handle the entire process from lead generation and quotation to negotiation, closing, and payment collection.
- Market Intelligence: Monitor competitor pricing and technological shifts in the Noida/NCR power electronics market including sales, pricing, products, and marketing strategies.
- Identify and visit potential customers in target areas industrial, commercial, healthcare, and tech hubs

Desired Candidate Profile Education Bachelors Degree (B.E./B.Tech or MBA preferred)

Experience 2-6 years in Power Backup (UPS, Batteries, Inverters) or Solar industry

Technical Knowledge Deep understanding of UPS systems, Stabilizers, and Solar PV (Rooftop),

Sales Skills Proven track record in Sales and B2B Enterprise Sales

Soft Skills Strong negotiation, leadership, and relationship-building abilities

Mobility Comfortable with frequent field movement and regional travel

Technical Competencies

Proficiency in Microsoft Office (Excel for sales forecasting).

Familiarity with Load Calculation for UPS and Solar sizing.

Skills:

Ability to explain power factor, KVA vs. KW, and battery backup calculations. Excellent negotiation and relationship-management skills. Proficiency in CRM tools and MS Office.

Core Product Portfolio Online UPS / Inverters, Data Centers, Banking, IT Infrastructure, Servo Stabilizers, Industrial Machinery, CNC Machines, Medical Imaging, Li-Ion / Lead Acid, Solar Storage, EV Charging, Backup Power, Industrial Chargers, Telecom, Power Substations

Experience in handling Government Tenders or large Industrial projects is a plus.

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