Experience: 3–5 Years

Employment Type: Full-Time

Work Mode: Work from Office

About the Role

We are looking for an AI-first Growth Marketing Executive who leverages contemporary AI tools to drive marketing efficiency, lead generation, and business growth. This is not a conventional marketing role—we're looking for someone who uses AI extensively across outbound campaigns, content creation, SEO, LinkedIn marketing, campaign optimization, and go-to-market (GTM) initiatives.

The ideal candidate should have hands-on experience in at least two of the following areas: Performance Marketing, SEO, Outbound Marketing, Organic Growth, or GTM execution, while demonstrating advanced AI tool adoption in day-to-day marketing workflows. This emphasis on practical AI usage aligns with the hiring priorities discussed in your meeting.

Key Responsibilities

- Plan and execute AI-powered outbound marketing campaigns.
- Build and optimize LinkedIn outreach campaigns.
- Execute and optimize paid marketing campaigns (Google Ads, LinkedIn Ads, Meta Ads, etc.).
- Drive organic growth through SEO strategies and content marketing.
- Develop AI-assisted marketing assets including emails, landing pages, blogs, ad copies, and social media content.
- Create marketing creatives using AI-powered design tools.
- Support Go-To-Market (GTM) initiatives for products and services.




- Analyze campaign performance and continuously optimize ROI.
- Work closely with Sales and Business teams to improve lead generation and conversion.
- Experiment with new AI tools and automation workflows to improve marketing productivity.

Required Skills

- 3–5 years of experience in Growth Marketing, Digital Marketing, Performance Marketing, or GTM.
- Hands-on experience leveraging AI-powered marketing tools such as Clay, Apollo, Instantly, Smartlead, Lemlist, Perplexity, Claude, ChatGPT, Jasper , Copy.ai, SurferSEO, SEMrush AI, Midjourney, Canva AI, HeyGen , or similar platforms to automate and optimize outreach, content creation, SEO, campaign management, lead generation, and creative design as part of day-to-day marketing activities.
- Experience working with IT Services, SaaS, B2B Product, or Technology companies .
- Strong understanding of lead generation and marketing funnels.
- Experience executing both paid and organic marketing campaigns.
- Excellent analytical and communication skills.

What We're Looking For We're looking for someone who:

- Uses AI as a core part of their daily workflow rather than just for basic content generation.
- Can independently identify growth opportunities.
- Loves experimenting with new AI marketing tools.
- Has a data-driven mindset.
- Is comfortable working in a fast-paced technology environment.

📌 AI Growth Marketing Executive (Gurugram)
🏢 BigStep Technologies
📍 Gurugram