About ARMALA

ARMALA supplies packaging products for businesses, institutions, organizations, events, resellers and buyers across many industries and applications.
We are hiring a senior, hands-on marketing leader to build and run ARMALA’s complete marketing function.
This is not a social media management position. We need someone who can understand our products, discover markets and use cases, develop original stories, launch campaigns and create qualified opportunities for our sales team.
You will not be given every customer problem, campaign idea or content topic. Identifying the opportunity and developing the idea are fundamental parts of this position.

The Mission

Build ARMALA into a distinctive, trusted and commercially powerful packaging brand.
The successful candidate will take ownership of how ARMALA is positioned, presented and promoted. You must be capable of moving from market research and product understanding to creative development, campaign execution, measurement and optimization.
Your work must do more than look attractive or keep our pages active. It must strengthen the brand,



create demand and support qualified pipeline and revenue growth.

What You Will Own

Marketing Leadership
• Build and lead ARMALA’s complete marketing function
• Establish the department’s strategy, priorities, systems and standards
• Develop the marketing calendar, campaign roadmap and reporting structure
• Determine which markets, audiences and channels deserve investment
• Coordinate employees, freelancers, agencies and production partners when required
• Maintain accountability for marketing quality, consistency and commercial contribution
• Build repeatable systems that allow the department to scale

Product Understanding and Market Discovery
• Develop a deep understanding of ARMALA’s complete product range
• Learn product specifications, customization options, applications and buying considerations
• Identify recent industries, buyer categories, applications and sales op

📌 Brand & Growth Marketing Lead (India)
🏢 ARMALA
📍 India