? We’re Hiring: Performance Marketing Manager
? Mumbai | Onsite | Full-time

Illustrake is on the hunt for a strategic, client-focused, and results-driven Performance Marketing Manager to spearhead paid media efforts for our fast-growing D2C clients. This role blends deep performance marketing expertise with sharp account management skills owning everything from media strategy to execution, optimization, reporting, and client satisfaction.

As the primary point of contact for your accounts, you’ll be responsible for turning growth objectives into actionable roadmaps and delivering results across Meta, Google, YouTube, Programmatic, and other digital platforms. You’ll collaborate closely with creative, analytics, and web teams to ensure holistic growth strategies and seamless campaign execution.

? Key Responsibilities

1. Strategy & Growth Planning

Develop and execute full-funnel paid marketing strategies across platforms like Meta, Google Ads, YouTube, marketplaces, and affiliates.
Partner with clients and internal leadership to define performance roadmaps, CAC goals,



ROAS benchmarks, and scale plans.
Identify current opportunities for client growth through budget optimization, funnel improvements, and market trends.

2. Campaign & Account Management

Lead the end-to-end execution of campaigns: from planning and audience segmentation to daily optimizations and performance tracking.
Own campaign structures, budgets, bid strategies, landing page funnels, and conversion tracking.
Analyze and adapt campaign performance with ongoing A/B testing across creatives, copy, placements, and objectives.

& Relationship Building

Serve as the primary POC for your set of D2C clients, owning weekly calls, performance reviews, and reporting conversations.
Present insights, performance dashboards, and testing plans clearly and confidently to senior client stakeholders.
Maintain high levels of client satisfaction through transparency, education, and proactive problem-solving.

4. Martec

📌 C Performance Marketing Manager (Mumbai)
🏢 illustrake
📍 Mumbai