About This Job

MARS Cosmetics

Location: Delhi, India, India

Work Mode: On-site

Industry: Personal Care Product Manufacturing

Job Description

Job Title- Content Head

Location- Netaji Subash Place, Delhi

Experience- 4-8 years

About MARS Cosmetics-

MARS Cosmetics is a globally recognized beauty brand driven by innovation, creativity, and high-quality beauty solutions. Headquartered in Recent Delhi, we are looking for a passionate and strategic Content Head to lead our brand storytelling, content strategy, and creative communication across all channels, driving both brand impact and business growth.

Position Overview-

Brand & Campaign Strategy

Develop campaign concepts, communication strategies, and brand narratives.Define and maintain the MARS brand voice across all channels.Build messaging frameworks for new product launches and key campaigns.Translate consumer insights into impactful content ideas.

Advertising & Performance Creative

Write high-converting scripts for Meta, YouTube, and digital advertising.Develop creative hooks, ad angles,



and performance-first messaging.Work closely with the Performance Marketing team to continuously improve creative effectiveness.Generate multiple creative variations for testing and optimization.

Social Media & Influencer Content

Lead content strategy across social media platforms.Create content pillars and monthly communication plans.Develop creator briefs and influencer campaign messaging.Identify trends and adapt them into brand-relevant content.

Product & E-commerce Content

Create compelling product storytelling and positioning.Write product descriptions, landing pages, website copy, and launch communication.Manage marketplace content for Amazon, Nykaa, Tira, Flipkart, Myntra, and other platforms.Develop A+ Content, PDP copy, and conversion-focused product communication.

CRM & Customer Communication

Write content for WhatsApp, Email, SMS, and Push Notifications.Support promotional campaigns and customer lifecyc

📌 Head of Content (India)
🏢 MARS Cosmetics
📍 India