Aldi NL's Recent Chocolate Line: Sjakie's – Striking and Surprising Packaging Design We developed the positioning, brand design, and packaging for Aldi NL's new chocolate line, under the private label Sjakie's. The packaging stands out with brightly colored patterns that clearly reference the animal kingdom, but the use of surprising colors creates a distinctive effect that draws attention. The result? A modern and striking packaging design that is guaranteed to stand out on the shelf. These packages are a real sweet temptation for consumers looking for something special. The unique design makes Sjakie's a real eye-catcher in the store, with undeniable appeal.
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