Company Description ABC Group is a leading organization in the building materials industry, known for its innovative ventures and expanding global presence. The company focuses on delivering comprehensive solutions for product design and execution, emphasizing a strong customer-centric approach. ABC Group positions itself as a one-point solution provider, supporting clients through the entire project lifecycle. The organization is guided by principled trade practices and a deep commitment to social responsibility. Team members join a values-driven environment that prioritizes quality, integrity, and long-term client relationships.
Role Description This full-time remote Digital Marketing Specialist role is responsible for planning, executing, and optimizing online marketing campaigns that support ABC Group’s brand and business objectives. Day-to-day tasks include managing social media channels, creating and scheduling digital content, and monitoring campaign performance across various platforms. The specialist will analyze web and campaign data, prepare performance reports,



and use insights to refine strategies for improved reach, engagement, and conversions. Collaboration with internal stakeholders to align digital initiatives with product launches and overall marketing goals is expected, alongside staying current with industry trends and best practices in digital marketing.
Qualifications
Candidates should possess solid skills in Digital Marketing and Online Marketing, including campaign planning, execution, and optimization.
Candidates should possess skills in Social Media Marketing, including content planning, audience engagement, and channel management.
Candidates should possess skills in Web Analytics, including tracking, measuring, and interpreting digital performance metrics.
Candidates should possess excellent Communication skills, including the ability to create clear messaging and collaborate with cross-functional teams.
Additional beneficial qualificatio

📌 Digital Marketing Specialist (India)
🏢 ABC Group
📍 India