We are looking for a Content Strategist who will own and shape Lanstitut’s brand narrative across social media platforms. This role goes beyond posting content- you will be responsible for what we say, how we say it, and why it matters to our audience. You will work closely with the marketing and creative teams to ensure all content aligns with business goals, brand voice, and long-term positioning.
Key Responsibilities
Build and execute the overall content strategy for Lanstitut across social media platforms
Own the brand narrative and ensure consistency in tone, messaging, and positioning
Plan monthly and quarterly content calendars aligned with campaigns and business objectives
Translate business goals into explicit content themes, formats, and storylines
Collaborate with designers, video editors, and performance marketers to create high-impact content
Review, edit, and optimise content to maintain quality and relevance
Analyse content performance and refine strategy based on insights and trends
Stay updated with social media trends, audience behaviour, and platform best practices
📌 Content Writer and Strategist (Kozhikode)
🏢 Lanstitut
📍 Kozhikode
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