Role Purpose: Responsible for Cards Product Management and developing New Alliances / embedded Partnerships. This role will also be responsible for tracking New Card Sales & implementing projects / contests to increase New Card Sales.

Role Accountability:
Manage the existing premium card partnerships which includes tracking and managing partner expectations
Create long term strategic embedded partnerships to enhance value proposition for their respective products
Evaluate product value proposition continuously which includes extensive industry benchmarking and engaging with various research firms
Conceptualize and enhance value proposition of existing products while ensuring the competitive edge and with focus on evolving customer needs
Manage tracking, reporting new card sales and implementing projects
Liaison with partners for increase in new card sales
Decide upon Product Positioning, Sales, and Branding & Communication strategy inoculation with other teams.




Manage creation of Business Requirement Document for launch of new product and enhancement of existing products.
Work in cross-functional teams for technical and operational readiness for launch of new products and functionalities.
Ensure process documentation and compliance adherence.

Measures of Success:
New account targets
Value Proposition Budget Management
Complaint Management
Product P&L; Management
Process Adherence as per MOU

Technical Skills / Experience / Certifications:
Understanding of Card Payment ecosystems and processes
Knowledge of recent age technologies like Tokenization, Blockchain, etc.
Knowledge of regulatory guidelines around Card payments
Experience in Project Management

Competencies critical to the role:
Market Awareness
Innovation and problem solving
Planning and Organizing
Relationship Management

Qualification: MBA in Marketing or any other relevant discipline

Preferred Industry: Credit Card Industry BFSI, Insurance, Fintech

📌 Assistant Vice President (Gurugram)
🏢 Sbi Card
📍 Gurugram