Performance Marketing Executive (Bengaluru)

Performance Marketing Executive (Bengaluru)

10 Aug
|
Koche International Private
|
Bengaluru

10 Aug

Koche International Private

Bengaluru

Company: Köche Appliances
Location: Bengaluru
Experience: 2–4 Years
Employment Type: Full time

About Köche
Köche is a premium home-appliance brand focused on thoughtfully engineered products for modern Indian kitchens. Our product portfolio includes BLDC chimneys, hobs, cooktops and water heaters.
As we continue to grow across D2C, marketplaces and offline retail, we are looking for a Performance Marketing Executive who can help us build and scale our digital customer acquisition.

Role Overview
We are looking for a hands-on Performance Marketing Executive who understands paid advertising, campaign optimization and digital analytics.
The ideal candidate should be comfortable working with Meta Ads, Google Ads, campaign reporting, creative testing and performance analysis, while being focused on driving measurable business results.
You will work closely with the marketing, creative and e-commerce teams to plan, execute and optimize campaigns.

Key Responsibilities
Performance Marketing
Plan, launch and manage campaigns across Meta Ads and Google Ads.




Monitor campaigns on a daily basis and optimize budgets, audiences, placements and bidding.
Track and improve key performance metrics such as ROAS, CAC, CPA, CTR, CPC, CPM and Conversion Rate.
Manage prospecting, retargeting and remarketing campaigns.
Identify opportunities to scale high-performing campaigns while controlling acquisition costs.
Monitor campaign performance and flag issues or opportunities proactively.

Campaign & Creative Testing
Coordinate with the creative team to develop performance-driven ad creatives.
Test different:
Ad copies
Headlines
Hooks
Creatives
Videos/Reels
Audiences
Offers
Landing pages
Analyse creative performance and identify winning concepts.
Maintain a structured testing and learning process.

Analytics & Reporting
Prepare daily, weekly and monthly performance reports.
Analyse campaign and product-level performance.
Track spend, revenue, purchases, ROAS and customer acquisition costs.
I

📌 Performance Marketing Executive (Bengaluru)
🏢 Koche International Private
📍 Bengaluru

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