Company: E-Square Alliance
Location: Current Delhi (Work from Office)
Experience: 2+ years
Salary: 3 to 5 lac per annum

We are hiring a content writer who already understands the world we operate in. This role is not open to generalist writers. You must have written for the industrial safety, EHS or adjacent engineering industries. You will own written content across the B2B funnel: content that earns trust with technical buyers at the top, and content that converts distributors and procurement teams at the bottom.

B2B Role Tasks:
Write long-form SEO content targeting commercial-intent keywords: technical guides, category pages and product content that bring qualified industrial buyers to our website
Write outbound email campaigns to international distributors: cold sequences, follow-ups and nurture flows
Produce sales enablement content: case studies, distributor one-pagers, comparison sheets and RFQ or tender support copy
Write compliance-aware content referencing standards such as OSHA, ISO and NFPA, with in-house technical review




Draft LinkedIn thought leadership content for company leadership aimed at a technical B2B audience
Adapt copy for export markets: regionally appropriate terminology and standards references
Conduct keyword research and track content performance alongside our growth function

Requirements:1. Skill (what you must be able to do)
Write long-form technical content that is accurate, structured and readable by both engineers and procurement teams
Write short-form conversion copy: subject lines, cold emails under 300 words, CTAs that a busy commercial director will actually act on
Execute on-page SEO: keyword mapping, heading structure, featured snippet formatting, internal linking
Interview subject matter experts and convert technical inputs into publishable copy

2. Knowledge (what you must know):
The electrical or industrial safety domain: energy isolation concepts, common hazards, plant maintenance context (mandatory, 2+ years)
SEO fundamenta

📌 Senior Content Writer (India)
🏢 E-Square Alliance
📍 India