1. You’ve dabbled with copywriting for about 2 years.
2. You have evidence to prove your determination at copywriting, preferably in the form of a
portfolio.
3. You put ideas in the driver’s seat of all your writing.
4. You ‘think customer’. You write for a target audience. You understand the worth of your
words - you don’t waste them.
5. You love the language. Be it the need for an oxford comma or ending sentences with a
preposition, you have an opinion on the matter. Flawless grammar, constructs and
punctuation warm your soul.
6. You write well because you read. And you read well because you write. You stay on top
of new ideas, practices and trends in the industry.
7. You’re attracted to valuable copy like iron to a magnet. TV ads, website banners, packaging
of goods you purchase or even billboards when stuck in traffic - they tend to rub off on
you.
8. You value the clock. Organisation skills and meeting deadlines are important to you.
9. You don’t know it all. You are self-motivated, you learn and make good use of
constructive feedback.
10. You don’t stop at writing. You dig into how well your copy works and are not afraid to
make tweaks, experiment and learn from copy that did not work.
Roles & Responsibilities | What we expect you to do:
1. Understand brief requirements, brainstorm with designers, research and craft concepts
to match the brief.
2. Write good and structured copy, meeting the brand’s tone and personality (for pretty
much all forms of communication copywriters ever write for).
3. Manage work from start to finish to feedback to finish.
4. Bring fresh perspective on briefs you are working on. Be open to constructive feedback.
Learn and adapt.
5. Be invested in the brand and think proactive. Consider it your own and find (small or big)
ways to grow it.
6. Love your team members as you love yourself.
7. Have fun, spread happiness and find energy even on Mondays.