EasyEcom is an industry-leading omnichannel order & warehouse management solution for eCommerce businesses and multichannel retailers like Epigamia, Mondelez International, MyGlamm, Borosil, Prestige, etc. We are persistently growing, from a few hundred clients to over 7000+ global clients, a handful of dedicated team members to 110+ members strong team, and being VC funded, we are continuing to expand over and beyond
About The Position
We are looking for a highly analytical thinker with an audience first mindset for the role of content marketing manager. The candidate needs to be a hustler who knows how to hack growth in a fast-paced, ever evolving environment with proven results in previous profiles. You are expected to be an expert in your understanding of how content can play a crucial role for any business. A robust understanding of analytics, the nuances and advantages, and shortcomings of each platform, and know-how to utilize data in formulating the campaign strategy is a must
Responsibilities
Orchestrate and implement digital content strategies across online platforms.
Drive traffic & engagement that translates to sales & brand promotion.
Strategize and execute marketing activities based on decided budget and continually work towards maximizing ROI
Measure the results of marketing activities to inform future marketing campaigns
Implement SEO best practices
Design & implement creative marketing strategies to disseminate content.
Repurpose Content into various formats (including but not limited to slides, videos, podcasts, infographics, eBooks, whitepapers, PPTs) basis the channel chosen for dissemination.
Requirements
Master’s degree in marketing or related field
4+ yrs prior experience in SaaS/B2B domain or both.
Showcase tangible results in past profiles.
A thorough understanding of user behavior and multi-flow buyer journey
Well adept with Webflow and marketing automation
Ability to plan and create audience relevant content with a st