EasyEcom is an industry-leading omnichannel order & warehouse management solution foreCommerce businesses and multichannel retailers like Epigamia, Mondelez International, MyGlamm, Borosil, Prestige, etc. We are persistently growing, from a few hundred clients to over7000+ global clients, a handful of dedicated team members to 110+
About The Position
We are on a hunt for a sharp and innovative email marketer, who will be required to oversee all aspects of email marketing campaigns, including market research, content creation &dissemination; of email copy. As an Email Marketing Specialist you will be responsible for planning, executing and optimizing end-to-end email marketing campaigns. This includes managing email databases, crafting, engaging content, and leveraging web technologies to drive sales growth. Your creative ideas and deep understanding of customer engagement will be instrumental in promoting our product, delivering valuable updates to our clients and ensuring strong client relationships.
Responsibilities
Develop and drive business with Digital marketing strategies.
Proficiency in Google Analytics and Search marketing
Email marketing Metrics and Planning
Ensuring design and layouts of emails are optimized, user and mobile-friendly
Proofreading key messaging in and out of email templates
Monitor industry trends and stay-up-to-date on new technologies and techniques.
Aiding additional digital marketing efforts.
Internal Analysis - Distinctive Competencies & Competitive Advantage.
Measure and report on the success of demand generation campaigns, using metrics such as lead, conversions and revenue.
Requirements
Bachelor’s degree in marketing or related field.
Proven experience creating high-impact, unique marketing campaigns.
Familiarity with PPC and SEO is a plus
Prior database management experience, preferably in a similar role.
Outstanding copywriting and copyediting abilities.
Ability to harness collaboration to produce well-cr