10 Aug
|
Corvi Technologies
|
Delhi
10 Aug
Corvi Technologies
Delhi
About Us
We are a fast-growing, venture-backed consumer brand dedicated to elevating everyday personal care. Backed by marquee institutional investors, family offices, and celebrated entrepreneurs, we believe in adding tangible value to the lives of everyday consumers while remaining deeply conscious of our environmental impact. As we rapidly scale, we are looking for an experienced and highly driven Influencer Marketing Lead to own, build, and scale our creator partnerships function.
About the Role
In this highly strategic role, you will be responsible for leading a team of influencer marketing executives, driving creator partnerships at scale, and delivering key business and performance metrics across all influencer-led campaigns. You will sit at the intersection of brand awareness, creative storytelling, and performance marketing.
Key Responsibilities
Influencer Strategy & Execution
Own the end-to-end influencer marketing strategy across platforms such as Instagram, YouTube, and emerging creator channels.
Drive monthly influencer campaigns to achieve business objectives, including awareness,
engagement, and performance marketing outcomes.
Build and maintain robust relationships with influencers, talent managers, and creator agencies.
Identify, onboard, negotiate, and manage creators across nano, micro, macro, and celebrity categories.
Team Management
Lead, mentor, and manage a team of influencer marketing executives.
Establish processes, workflows, and performance benchmarks for the influencer team.
Ensure the timely execution of campaigns and the achievement of monthly influencer deliverables.
Performance & Analytics
• Own key influencer marketing metrics, including:
Number of Videos Published
Cost per View (CPV)
Cost per Comment (CPC)
Ad CTR (Click-Through Rate)
Ad Hook Rate
Engagement Metrics
Creator Performance Tracking
• Analyze campaign performance and continuously optimize creator selection, content quality, and media efficiency.
• Work closely with Growth
📌 Influencer Marketing Manager (Delhi)
🏢 Corvi Technologies
📍 Delhi