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Experience: 3+ yrs
Location: Nagpur, Maharashtra, India
Job Type: Full-time
We are seeking a creative and strategic Brand Manager to lead the development, execution, and evolution of the organization's brand identity across the education technology ecosystem. This role is ideal for professionals with deep expertise in brand strategy, brand positioning, and brand management, who are passionate about building solid, differentiated brands that create lasting customer impact.
As a Brand Manager, you will own the brand vision and ensure consistent brand expression across every customer touchpoint. Working closely with product, sales, content, design, and leadership teams, you will drive initiatives that strengthen brand awareness, improve market perception, and reinforce a compelling brand identity. This role requires a specialist mindset with a strong focus on branding rather than general marketing, combining strategic thinking, creative direction, and data-driven brand management.




Key Responsibilities
Develop and execute comprehensive brand strategies aligned with business objectives and long-term growth plans.
Define and maintain brand positioning, messaging architecture, and value proposition across all communication channels.
Conduct regular brand audits to evaluate brand health, consistency, customer perception, and competitive positioning.
Establish and manage brand guidelines, including visual identity, tone of voice, messaging frameworks, and creative standards.
Ensure consistent brand implementation across digital platforms, marketing campaigns, websites, product communications, events, and customer-facing materials.
Monitor brand equity, awareness, and customer sentiment through research, analytics, surveys, and feedback mechanisms.
Collaborate with product, sales, design, and content teams to deliver cohesive and impactful brand experiences.
Lead brand refr

📌 Brand Manager (Nagpur)
🏢 Weekday AI
📍 Nagpur