10 Aug
|
Mazda Group
|
Ahmedabad
10 Aug
Mazda Group
Ahmedabad
URGENT REQUIREMENT OF BRAND MARKETING LEAD
Location: Ahmedabad
We are hiring for Brand Marketing Lead Profile – Total 5 Vacancies.
Job Responsibilities
Develop and execute comprehensive brand marketing strategies to strengthen the brand's presence and achieve business objectives.
Conduct market research and competitor analysis to identify trends, opportunities, and consumer insights to inform brand strategy.
Define brand positioning, brand voice, and brand guidelines, ensuring consistency across all touchpoints.
Oversee the creation and execution of integrated marketing campaigns, including digital advertising, social media, content marketing, and PR initiatives.
Collaborate with internal teams, including design, content, and product, to develop compelling and engaging brand assets, such as visuals, videos, and written content.
Measure and analyze brand performance metrics, track campaign effectiveness, and make data-driven recommendations for continuous improvement.
Stay updated with industry trends and best practices in brand marketing,
bringing creative ideas and strategies to enhance brand’s presence.
Manage external vendors and agencies to ensure the successful execution of brand marketing initiatives within established budgets and timelines.
Skills & Qualification
Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
Proven work experience in brand marketing, preferably in the travel or e-commerce industry.
Strong understanding of brand strategy, positioning, and brand management principles.
Demonstrated experience in developing and implementing successful brand marketing campaigns across various channels.
Proficient in analyzing market research data, consumer insights, and competitor analysis to inform brand strategies.
Excellent written and verbal communication skills with the ability to create compelling brand narratives and messaging.
Creative thinker with a keen eye for design and aesthetics.
Strong project management and or
📌 Brand Marketing Lead (Ahmedabad)
🏢 Mazda Group
📍 Ahmedabad