JOB - SOCIAL MEDIA EXECUTIVE

Company - Socio Labs
Location: Lajpat Nagar , New Delhi
Experience: 1year –2 years
Employment Type: Full time (Monday - Friday)
Salary - As per market standards

Job Overview: We are looking for a creative and experienced Senior Social Media Executive
to manage and grow brand presence across digital platforms. This role is primarily focused
on content, strategy, and client handling, along with a working understanding of paid
campaigns for coordination and execution support.

Key Responsibilities:
● Manage day-to-day social media activities across platforms (Instagram, LinkedIn,
Facebook, etc.)
● Create and manage monthly content calendars aligned with brand goals
● Write engaging captions, ad copies, and content hooks
● Coordinate with designers for static creatives, reels, and campaign posts
● Ensure timely posting and scheduling of content
● Handle client communication, feedback, and approvals
● Act as a point of contact for clients and ensure smooth execution
● Assist in ads planning (content, creatives, copies) and coordinate with the




performance team
● Monitor engagement (comments, DMs) and maintain brand tone
● Track basic performance metrics (reach, engagement) and share reports
● Create AI-assisted copies and content ideas using tools like ChatGPT or similar
platforms
● Leverage AI tools for creative ideation (visual concepts, hooks, variations for
posts/ads)
● Stay updated with social media trends, formats, and viral content ideas

Requirements:
● Bachelor’s degree in Marketing, Communications, or related field
● 2–4 years of experience in social media management (agency preferred)
● Strong skills in content planning, copywriting, and brand communication
● Experience in handling multiple client accounts
● Basic understanding of Meta Ads (for coordination and content planning)
● Familiarity with AI tools for content and creative support
● Excellent communication and client handling skills
● Ability to manage deadlines and work i

📌 Social Media Executive (New Delhi)
🏢 Socio Labs
📍 New Delhi